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Social Media Operations Specialist
RM 3,000 - RM 3,500 / month
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- Platform Management: Regularly update and manage social media platforms, ensuring content is accurate, engaging, and aligned with the brand image.
- Content Creation: Plan and create social media posts to attract and retain audience engagement.
- Community Management: Maintain brand-audience relationships by responding promptly to comments, messages, and feedback, fostering an active online community.
- Advertising & Promotion: Plan and execute social media advertising campaigns to enhance brand exposure and achieve marketing goals.
- Data Analysis & Optimization: Regularly analyze social media performance metrics (such as engagement rate and click-through rate) and optimize strategies based on insights.
- Crisis Management: Monitor platform activities and report any emergencies or crises to management immediately while taking appropriate actions to safeguard the brand’s reputation.
- Competitor Analysis: Track and analyze competitors' social media strategies, identify market trends, and provide improvement suggestions.
- Diploma / Degree in Marketing, Communications, or a related field
- Excellent Written & Verbal Communication Skills in English and Mandarin
- Proficiency in social media platforms (Facebook, Instagram, LinkedIn and TikTok etc.)
- Familiarity with social media management tools (e.g., Meta Business Suite, Hootsuite, Buffer)
- Basic knowledge of graphic design and video editing software (Canva, Photoshop, Cap Cut, etc.)
- Strong creativity and content creation skills
- Data-driven mindset with the ability to analyze engagement metrics
- Up to date with social media trends and digital marketing strategies
- Able to work in a fast-paced, dynamic environment
- Strong sense of responsibility and attention to detail
- Positive attitude and Eager to Learn
- Annual leave
- Medical and hospitalization leave
- Statutory deductions (EPF, SOCSO & PCB)
- Annual bonus
- Company Trip
- Chance to earn extra bonus