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Brand & Product Marketing Executive

Salary undisclosed

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Brand and Product Marketing Executive

AIRSCREAM UK is seeking a creative and talented Brand and Product Marketing Executive to join our dynamic marketing team. As a Brand and Product Marketing executive, you will be responsible for growing our company brand, products, and services in different international and local markets. Your campaigns and projects will be pivotal to the optimization of our marketing campaigns, promotion and to drive audience engagement and growth.

Job Description:

  • Ensure the implementation of effective marketing strategies.
  • Focus on growing audiences and update of products and services.
  • Focus on our main company brand: AIRSCREAM UK and AIRSPOPS
  • Assist in sister-brand: INK LORDS & M13, when required.
  • Work closely with senior teams to execute go-to-market strategies for product launches, promotions, events, and other relevant activities.
  • Take lead to support commercial and product team in point of sale and other promotional materials, or necessary branded content and tools for successful execution.
  • Brainstorm, propose and implement marketing programs in alignment with brand mission.
  • Consistently identify new trendy concepts, development and implementation of marketing plans and strategies, product concepts and promotional program to drive interest and sales.
  • Manage creative agencies and retainer partners.
  • Administrating process, monitoring, reviewing, and reporting all marketing processes, activities, results, and ROI.
  • Conduct marketing analysis and insights for market and brand involved.

Job Requirements:

  • Bachelor’s degree in marketing / mass communication / digital marketing or international business or any related field.
  • Outstanding knowledge and understanding brand and product marketing concepts, trends, and best practices.
  • Innovative, creative, and fast thinker
  • Proven work experience as a FMCG or brand owner, specifically for product and conversion marketing.
  • Proficient in Microsoft Office, and understand use of project management tools
  • Excellent verbal and written communication skills to collaborate effectively with team members and stakeholders.
  • Ability to adapt to evolving digital trends, platform changes, and business needs.
  • Strong organizational skills and the ability to meet datelines.
  • A genuine interest in content, brand, and product marketing
  • Having a strong and active social network within the vape or entertainment industry will be an added advantage.
  • Experience in social media and business development will be an added advantage.

Brand and Product Marketing Executive

AIRSCREAM UK is seeking a creative and talented Brand and Product Marketing Executive to join our dynamic marketing team. As a Brand and Product Marketing executive, you will be responsible for growing our company brand, products, and services in different international and local markets. Your campaigns and projects will be pivotal to the optimization of our marketing campaigns, promotion and to drive audience engagement and growth.

Job Description:

  • Ensure the implementation of effective marketing strategies.
  • Focus on growing audiences and update of products and services.
  • Focus on our main company brand: AIRSCREAM UK and AIRSPOPS
  • Assist in sister-brand: INK LORDS & M13, when required.
  • Work closely with senior teams to execute go-to-market strategies for product launches, promotions, events, and other relevant activities.
  • Take lead to support commercial and product team in point of sale and other promotional materials, or necessary branded content and tools for successful execution.
  • Brainstorm, propose and implement marketing programs in alignment with brand mission.
  • Consistently identify new trendy concepts, development and implementation of marketing plans and strategies, product concepts and promotional program to drive interest and sales.
  • Manage creative agencies and retainer partners.
  • Administrating process, monitoring, reviewing, and reporting all marketing processes, activities, results, and ROI.
  • Conduct marketing analysis and insights for market and brand involved.

Job Requirements:

  • Bachelor’s degree in marketing / mass communication / digital marketing or international business or any related field.
  • Outstanding knowledge and understanding brand and product marketing concepts, trends, and best practices.
  • Innovative, creative, and fast thinker
  • Proven work experience as a FMCG or brand owner, specifically for product and conversion marketing.
  • Proficient in Microsoft Office, and understand use of project management tools
  • Excellent verbal and written communication skills to collaborate effectively with team members and stakeholders.
  • Ability to adapt to evolving digital trends, platform changes, and business needs.
  • Strong organizational skills and the ability to meet datelines.
  • A genuine interest in content, brand, and product marketing
  • Having a strong and active social network within the vape or entertainment industry will be an added advantage.
  • Experience in social media and business development will be an added advantage.