Winnership - Social Media Content Creation (Intern)
- Internship, onsite
- Beiersdorf (Malaysia) SDN
- Kuala Lumpur, Malaysia
At Beiersdorf, we want to help people feel good about their skin – and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Chantecaille. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment, and society.
Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live an inclusive culture of respect and trust that is strongly aligned with our values – CARE, COURAGE, SIMPLICITY and TRUST. We also embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.
Your Tasks
Start Date: March 2025
Duration: 3 - 6 months
Role Purpose
To support the creation and management of engaging social media content across various platforms, enhance brand presence, and contribute to the overall social media strategy by collaborating with the marketing team and staying current with trends and tools.
Key Accountabilities
- Assist in the development and execution of social media strategies across platforms (Tiktok, Instagram, Facebook, Shorts)
- Create, edit, and schedule social media posts, including images, videos, and written content.
- Collaborate with the marketing team to brainstorm and develop content ideas that align with current campaigns and brand messaging.
- Monitor social media trends and audience preferences to create relevant and engaging content.
- Engage with our online community by responding to comments, messages, and mentions in a timely and professional manner.
- Assist in tracking and analyzing social media performance metrics and preparing reports.
- Participate in team meetings and contribute ideas to improve our social media presence.
- Stay up-to-date with the latest social media tools, trends, and best practices.
Your Profile
Key Requirements
- Social Media Management Tools : Proficiency in using platforms like Tiktok, IG, FB & Shorts for content creation for scheduling and managing posts.
- Graphic Design Software : Basic skills in tools like Adobe Photoshop, Illustrator, or Canva for creating and editing visual content.
- Video Editing : Experience with video editing software such as Adobe Premiere Pro, Final Cut Pro, or mobile apps like InShot for creating and editing video content.
- Analytics Tools : Familiarity with social media analytics tools (e.g., Google Analytics, Facebook Insights, TikTok Analytics) for tracking performance metrics and generating reports.
- Content Management Systems : Basic knowledge of content management systems (CMS) or social media platforms' back-end interfaces for posting and content scheduling.
- Trend, SEO and Hashtag Research : Understanding of current trending, SEO principles and hashtag strategies to enhance content visibility and engagement.
- Copywriting and Editing : Skills in crafting compelling written content and editing for clarity, tone, and grammar.
- Project Management : Ability to use project management tools like Trello or Asana to track tasks and deadlines.
Additional information
Location : Level 12, Tower, 1, PJ33, 3, Jalan Professor Khoo Kay Kim, Seksyen 13, 46200 Petaling Jaya, Selangor