Growth Marketing Manager
We are seeking a dynamic, experienced and result-driven Marketing Manager to join our innovative Web 3 company. As a Marketing Manager, you will play a pivotal role in developing and executing strategic marketing initiatives to promote our brand, products, and services within the rapidly evolving blockchain and cryptocurrency industry.
Responsibilities
1.Website Development and Optimisation:
- To constantly optimise website to ensure product information, banners, medium blogs, media, etc are updated and that UI/ UX are on strategy with the brand
- Work closely with IT Department / Developers on building of new websites or launching of services in providing and implementing content
2.Content Creation and Management:
- Oversee and implement the creation and distribution of compelling content, including blog posts, whitepapers, social media content, and other materials relevant to the crypto community.
- Constantly work on new content, channels, creatives and other ideas for experimentation, optimization and acquisition growth
3.Social Media Engagement:
- Manage and grow our social media presence on platforms such as X, LinkedIn, Reddit, and others.
- Develop innovative campaigns and activities leveraging the latest trends in the crypto space.
4.Community Building and User Growth:
- Foster and actively engage with the community through online forums, social media groups, and other platforms.
- Implement strategies to build and maintain a strong and active community around our brand.
- Work closely with external agencies to ensure the timely production of high-quality content.
5.Event Coordination:
- Plan and execute participation in industry events, conferences, and meetups to enhance brand visibility.
- Coordinate the organization of virtual and in-person events.
6.Collaborations and Partnerships:
- Identify and establish strategic partnerships with influencers, crypto projects, and other relevant entities.
- Collaborate with external partners to amplify marketing efforts.
7.Data Analysis:
- Review and analyze the results of campaigns and experiments, and give further strategic optimization suggestions.
Job Requirements
- Proficiency in both Chinese and English in spoken and written
- Strong passion for working in a start-up environment
- Understanding of cryptocurrency-related terminologies and trends
- Experience in editing/writing/creating web3-related content and community management
- 2+ years experience in launching web3 community initiatives (e.g. building an online forum, launching an ambassador program, creating an event series and managing social media: Instagram, Facebook, Telegram)
- Excellent communication skills, and possess the ability to multitask with time management skills
- A team player who is able to work with a diverse range of people and is adaptable to changes
We are seeking a dynamic, experienced and result-driven Marketing Manager to join our innovative Web 3 company. As a Marketing Manager, you will play a pivotal role in developing and executing strategic marketing initiatives to promote our brand, products, and services within the rapidly evolving blockchain and cryptocurrency industry.
Responsibilities
1.Website Development and Optimisation:
- To constantly optimise website to ensure product information, banners, medium blogs, media, etc are updated and that UI/ UX are on strategy with the brand
- Work closely with IT Department / Developers on building of new websites or launching of services in providing and implementing content
2.Content Creation and Management:
- Oversee and implement the creation and distribution of compelling content, including blog posts, whitepapers, social media content, and other materials relevant to the crypto community.
- Constantly work on new content, channels, creatives and other ideas for experimentation, optimization and acquisition growth
3.Social Media Engagement:
- Manage and grow our social media presence on platforms such as X, LinkedIn, Reddit, and others.
- Develop innovative campaigns and activities leveraging the latest trends in the crypto space.
4.Community Building and User Growth:
- Foster and actively engage with the community through online forums, social media groups, and other platforms.
- Implement strategies to build and maintain a strong and active community around our brand.
- Work closely with external agencies to ensure the timely production of high-quality content.
5.Event Coordination:
- Plan and execute participation in industry events, conferences, and meetups to enhance brand visibility.
- Coordinate the organization of virtual and in-person events.
6.Collaborations and Partnerships:
- Identify and establish strategic partnerships with influencers, crypto projects, and other relevant entities.
- Collaborate with external partners to amplify marketing efforts.
7.Data Analysis:
- Review and analyze the results of campaigns and experiments, and give further strategic optimization suggestions.
Job Requirements
- Proficiency in both Chinese and English in spoken and written
- Strong passion for working in a start-up environment
- Understanding of cryptocurrency-related terminologies and trends
- Experience in editing/writing/creating web3-related content and community management
- 2+ years experience in launching web3 community initiatives (e.g. building an online forum, launching an ambassador program, creating an event series and managing social media: Instagram, Facebook, Telegram)
- Excellent communication skills, and possess the ability to multitask with time management skills
- A team player who is able to work with a diverse range of people and is adaptable to changes