Manager, Performance Marketing APAC
Overview of job
Wavemaker is an agency of GroupM, the world’s largest media investment company and are a part of WPP.
GroupM is the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Media Planning Manager to join us. In this role, you will develop, present and execute media campaigns in multiple channels including traditional & digital media. Leading a team, you will help delivering high quality marketing campaigns, from recommendation to implementation and will ensure each campaign follows industry best-practice to foster account growth, challenge client beliefs and implement the latest innovations.
Reporting of the role
This role reports to APAC Managing Partner.
3 best things about the job:
- A fun and dynamic environment that combines the best of being entrepreneurial whilst at the same time being part of the largest media company in the world.
- An fast pace account with growth in e-commerce and digital spend.
- The opportunity to be part of the driving force for the group’s continuous improvement and growth as a media professional.
Measures of success –
In three months:
- Be the key client's contact of day to day operations.
- Familiar yourself with all account background and workflow.
- Responsible for mentoring, training, and team building.
In six months:
- Manage vendor relationships.
- Assist the Business Director in creating media plans, strategically and efficiently.
- Assist the Business Director in setting overall direction for program planning and negotiating strategies.
In 12 months:
- Initiate creative and business building ideas.
- Build a comprehensive media knowledge base and synthesizes information into ideas.
- Staff supervision, training and development as well as serving as a positive role model with a hard work ethic and vigorously reviewing all work to ensure high quality standard.
Responsibilities of the role:
- Managing all aspects of campaigns and day-to-day needs of the accounts, handling from briefing through reporting.
- Drive innovative media strategies.
- Responsible for planning, buying and reporting to assigned accounts.
- Develop and build strong working relationships with internal teams.
- Responsible for mentoring, training, and team building.
- Manage vendor relationships.
- Assist the Business Director in creating media plans, strategically and efficiently.
- Assist the Business Director in setting overall direction for program planning and negotiating strategies.
- Initiate creative and business building ideas.
- Oversee plan negotiations and media team activities.
- Magnify the buying power of every dollar spent.
- Maintain status reports to ensure efficient workflow in order to meet deadlines and write reports of key meetings.
- Lead internal meetings with other departments and call on agency resources to strengthen ideas.
- Build a comprehensive media knowledge base and synthesizes information into ideas.
- Staff supervision, training and development as well as serving as a positive role model with a hard work ethic and vigorously reviewing all work to ensure high quality standard.
- Writing and presenting presentations.
What you will need:
- 4 years of media planning experience in media or interactive advertising agency.
- Proven track record on the execution and development of media and digital strategies for clients.
- Strong leadership and Strategic Thinker.
- Detailed oriented.
- Excellent written and verbal communication and presentation skills.
- Ability to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure.
- Strong negotiating skills and excellent attention to detail.
- Strong relationship building skills which include maintaining positive client relationships.
- Demonstrated critical thinking and problem solving abilities.
- Strong analytical abilities and quantitative skills, including math proficiency.
- Ability to effectively utilize media research and reporting resources.
- Technical proficiency, particularly with media systems and MS Excel, Word and PowerPoint.
About Wavemaker
We believe there always is a better way to grow. We positively provoke growth for our clients by reshaping consumer decision-making and experiences through media, content and technology. The Wavemaker way is globally consistent. Fueled by the world’s most powerful consumer data, we understand where and how marketing can intervene decisively to help brands win more sales.
Our name is our mission and our method. To make waves, you need to be provocative, even fearless. We do our best work for brave brands and people who want to be challenged to go further and faster. We know it’s not easy, but if it’s in you, we will get it out of you.
Our 7,600 people across 90 markets provoke growth for some of the world’s leading brands and businesses. Our attitude of Positive Provocation is enabled by:
- deep knowledge we have of our clients’ business
- confidence to challenge what’s gone before
- the support to go further than we thought possible
About Malaysia
GroupM Malaysia, a digitally advanced company, is the largest media group of the market with strong advertising spend in traditional, digital and programmatic media.
The office is the “World in One Place”, with more than 10 nationalities and half of our talent are below the age of 30. You can expect a young, fun and casual work environment! In Malaysia, we can see this ambition come to life through the digital literacy of its consumers. This market will provide endless opportunities for marketing, media and branding professionals to hone their skill as it transits rapidly from manually-managed traditional media to programmatic new media.
Those looking for an exciting and challenging career in media have no better place to be in than Malaysia.