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Account Manager (PR comms Agency)

Salary undisclosed

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The company is a specialist climate, technology, and finance PR agency for innovators and leaders who are breaking new ground, and changing the world for the better.

Their purpose is to leave a positive global legacy through being an agency of change, influence, and impact for our clients.

They help challenger brands become category leaders through strategic and consistent coverage in tier-1 and industry-specific media, delivered by media, technology, impact, and capital markets experts.

Job Description

Interpersonal skills, e.g. Relationship with co-workers, ability to delegate

Approach to work, e.g. Enthusiasm, ownership of work outcomes, coachability

Time management, e.g. Punctuality, efficiency, performing tasks on deadline

Willingness to ask for help, e.g. Where something is unclear

Strategic thinking, e.g. With clients, in pitches

Use of systems, software, and processes, e.g. Google docs for file management, Monday.com for task management, Whatsapp for comms, and Hubspot for distribution

Representing at events, e.g. Where clients are speaking and/or there are journalists / potential clients

Teamwork & admin, e.g. Helping operations run seamlessly when other staff are out of office, or workload needs to be spread

Writing & Editing

Media content creation (final copy), e.g. Media releases, blogs, editorials, client media commentary

Media pitching content, e.g. Journalist pitches such as newsjacking

Strategic client content, e.g. Strategy Decks, briefing notes, Coveragebook Reports, client advice

Interviewing clients to extract info, e.g. RFIs

Editing, e.g. Client commentary, writing from other staff

Research more broadly, e.g. When instructed for a written piece

Client Relations

Day-to-day client support, e.g. Timely communications on WhatsApp, quickly managing any concerns as they arise

Managing and/or leading client WIPs, e.g. Participating in and documenting discussions during client meetings and conference calls

Client advice, e.g. Providing advice on media opportunities, selling clients on new channels and amplification strategies

Business development, e.g. Find and introduce new clients Media relations

Building new journalist relationships, e.g. Researching important journalists and reaching out for an initial conversation

Managing existing journalist relationships, e.g. Coordinating interviews, managing concerns, responding promptly

Maintaining journalist databases, e.g. Managing/updating Meltwater and Hubspot databases

Requirements:

Qualifications & Experience

~5 years’ PR agency experience working on or managing client accounts

Broad industry knowledge and a wide range of media contacts across different channels

A portfolio of high quality copywriting, covering a broad range of complex topics in easily-digestible and thoughtful language, and in various structures, e.g. editorials, media release, blogs, key messages, etc.

Bachelor’s degree in a relevant field: public relations, media, journalism, commerce, business and/or PR qualifications from the PRCA or CIPR (Master’s degree not required but will be an advantage)

Extensive experience in writing PR content for fintech and financial services, with the ability to translate complex financial concepts into clear, engaging, and accessible content for a diverse audience. This includes creating content for press releases, editorials, thought leadership articles, and other relevant collateral.

Abilities

Strong communication skills in written and oral forms across a range of situations

Ability to distil large amounts of information into key points including performing data analysis or interpretation of figures and statistics where required

Strong research capabilities including accurately and appropriately sourcing all work

The aptitude to build a network of influencers and media commentators and connect these with different clients to fulfil commercial objectives

Outstanding organisational skills with an ability to manage multiple projects and portfolios, including managing up where required

Tech-Savvy & Agile Learner: Exhibits a strong capacity to swiftly comprehend and utilize new technology and processes.

Project Management:

Demonstrated ability to configure and customize project management workspaces, boards, and automations to optimize workflow efficiency and project tracking for PR campaigns (bonus if you have experience with Monday.com!)

Proven experience in planning, executing, and closing projects, ensuring adherence to timelines, budgets, and quality standards, particularly in the context of PR campaigns and client deliverables.

Skilled in managing PR clients, overseeing all aspects of campaign planning, execution, and reporting, ensuring all client tasks and deadlines are meticulously tracked and met using project management tool

Proficient in leveraging project management tools to facilitate team communication, task assignment, and progress monitoring, fostering a collaborative project environment that enhances client satisfaction.

Soft Skills

Impressive emotional intelligence and interpersonal expertise

A passion for the media, critical debate, diplomacy, and current affairs

A flair for creativity, strategic thinking, and innovation

A commercially aware and business savvy approach

An ability to think critically, offer solutions and advice, and work autonomously without supervision or being pushed

The company is a specialist climate, technology, and finance PR agency for innovators and leaders who are breaking new ground, and changing the world for the better.

Their purpose is to leave a positive global legacy through being an agency of change, influence, and impact for our clients.

They help challenger brands become category leaders through strategic and consistent coverage in tier-1 and industry-specific media, delivered by media, technology, impact, and capital markets experts.

Job Description

● Interpersonal skills, e.g. Relationship with co-workers, ability to delegate

● Approach to work, e.g. Enthusiasm, ownership of work outcomes, coachability

● Time management, e.g. Punctuality, efficiency, performing tasks on deadline

● Willingness to ask for help, e.g. Where something is unclear

● Strategic thinking, e.g. With clients, in pitches

● Use of systems, software, and processes, e.g. Google docs for file management, Monday.com for task management, Whatsapp for comms, and Hubspot for distribution

● Representing at events, e.g. Where clients are speaking and/or there are journalists / potential clients

● Teamwork & admin, e.g. Helping operations run seamlessly when other staff are out of office, or workload needs to be spread

Writing & Editing

● Media content creation (final copy), e.g. Media releases, blogs, editorials, client media commentary

● Media pitching content, e.g. Journalist pitches such as newsjacking

● Strategic client content, e.g. Strategy Decks, briefing notes, Coveragebook Reports, client advice

● Interviewing clients to extract info, e.g. RFIs

● Editing, e.g. Client commentary, writing from other staff

● Research more broadly, e.g. When instructed for a written piece

Client Relations

● Day-to-day client support, e.g. Timely communications on WhatsApp, quickly managing any concerns as they arise

● Managing and/or leading client WIPs, e.g. Participating in and documenting discussions during client meetings and conference calls

● Client advice, e.g. Providing advice on media opportunities, selling clients on new channels and amplification strategies

● Business development, e.g. Find and introduce new clients Media relations

● Building new journalist relationships, e.g. Researching important journalists and reaching out for an initial conversation

● Managing existing journalist relationships, e.g. Coordinating interviews, managing concerns, responding promptly

● Maintaining journalist databases, e.g. Managing/updating Meltwater and Hubspot databases

Requirements:

Qualifications & Experience

● ~5 years’ PR agency experience working on or managing client accounts

● Broad industry knowledge and a wide range of media contacts across different channels

● A portfolio of high quality copywriting, covering a broad range of complex topics in easily-digestible and thoughtful language, and in various structures, e.g. editorials, media release, blogs, key messages, etc.

● Bachelor’s degree in a relevant field: public relations, media, journalism, commerce, business and/or PR qualifications from the PRCA or CIPR (Master’s degree not required but will be an advantage)

● Extensive experience in writing PR content for fintech and financial services, with the ability to translate complex financial concepts into clear, engaging, and accessible content for a diverse audience. This includes creating content for press releases, editorials, thought leadership articles, and other relevant collateral.

Abilities

● Strong communication skills in written and oral forms across a range of situations

● Ability to distil large amounts of information into key points including performing data analysis or interpretation of figures and statistics where required

● Strong research capabilities including accurately and appropriately sourcing all work

● The aptitude to build a network of influencers and media commentators and connect these with different clients to fulfil commercial objectives

● Outstanding organisational skills with an ability to manage multiple projects and portfolios, including managing up where required

● Tech-Savvy & Agile Learner: Exhibits a strong capacity to swiftly comprehend and utilize new technology and processes.

Project Management:

● Demonstrated ability to configure and customize project management workspaces, boards, and automations to optimize workflow efficiency and project tracking for PR campaigns (bonus if you have experience with Monday.com!)

● Proven experience in planning, executing, and closing projects, ensuring adherence to timelines, budgets, and quality standards, particularly in the context of PR campaigns and client deliverables.

● Skilled in managing PR clients, overseeing all aspects of campaign planning, execution, and reporting, ensuring all client tasks and deadlines are meticulously tracked and met using project management tool

● Proficient in leveraging project management tools to facilitate team communication, task assignment, and progress monitoring, fostering a collaborative project environment that enhances client satisfaction.

Soft Skills

● Impressive emotional intelligence and interpersonal expertise

● A passion for the media, critical debate, diplomacy, and current affairs

● A flair for creativity, strategic thinking, and innovation

● A commercially aware and business savvy approach

● An ability to think critically, offer solutions and advice, and work autonomously without supervision or being pushed