SALES Consultant

A Sales Consultant in JP Lubricant is responsible for generating sales by actively promoting and selling a company's range of oil and lubricant products to industrial and automotive business owners, customers, building strong relationships with key decision-makers, understanding customer needs, and ensuring consistent product usage to meet sales targets.

Key Responsibilities:

• Identify potential customers in all potential areas through market research
• Build and maintain strong relationships with new & existing customers, including key decision-makers, to foster loyalty and repeat business.
• Conduct regular customer visits to understand their needs, challenges, and current lubricant usage patterns.
• Present product demonstrations and technical information to educate customers on the benefits of the company's oil lubricant solutions.

Sales Target Achievement:

• Develop and execute sales plans to achieve assigned sales targets for oil lubricant products.
• Prepare and submit accurate sales forecasts and reports to superior.

Technical Expertise:

• Possess in-depth knowledge of the company's oil lubricant product line, including their technical specifications, application suitability, and performance benefits.
• Stay updated on industry trends, new technologies and competitor offerings to effectively address customer inquiries and concerns.
• Provide technical advice to customers regarding oil selection, lubrication practices and maintenance procedures.

Experience Required :

• Proven track record of successful sales experience in the oil lubricant industry, preferably within heavy machinery industries or automotive sectors.

Technical Knowledge:

• Strong understanding of lubricants principles, oil analysis, and various types of industrial and automotive lubricants.

Sales Skills :

• Excellent communication, presentation, and negotiation skills to effectively engage with business owners, customers and close deals.