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National Sales Manager
- Full Time, onsite
- Abbott Laboratories
- Petaling Jaya, Malaysia
Primary Job Function:
National Sales Manager is responsible for direction setting and leading his/her team to execute all business and multifunctional processes for his/her channel. This is achieved personally, and through the management of others, selling and executing JBP & scorecard that delivers winning brand presence at all stores within his/her channel through perfect execution of sales fundamentals for our brands in stewardship compliant manner.
MAIN RESPONSIBILITIES
- Account Management: Build and maintain strong relationships with key accounts, ensuring long-term strategic partnerships.
- Sales Growth: Lead and develop growth strategies for key accounts, identifying new opportunities for revenue generation and increasing market share within the channel.
- Product Listing Optimization: Collaborate with the marketing/trade marketing to optimize product listings, optimized visibility and presence at store level.
- Promotions & Campaigns: Lead the development and execution of promotional campaigns, including pricing, discount strategies; and seasonal offers to drive traffic and sales.
- Data Analysis & Reporting: Lead data analysis to identify trends, challenges, and opportunities. Provide regular performance reports and actionable insights to key stakeholders.
- Cross-Functional Collaboration: Work closely with marketing, trade marketing, supply chain and customer service to ensure seamless product availability, accurate forecasting, and timely delivery of products.
- Budget Management: Manage, process and optimize the trade spend to ensure ROI is achieved for promotional plans and activities.
- Joint Business Plan: Lead annual planning and JBP preparation with retailers.
POSITION ACCOUNTABILITY/ SCOPE
Delivering business: Sales, share growth, spending effectiveness, sales fundamentals
- Lead engagement with all key retailers directly, from Top-to-Top JBP, to quarterly/monthly review, daily planning & execution.
Ensure superior execution of initiatives across customers within channel as per Abbott guidelines.
- Laying down the right execution & sales plans to achieve Market Share Leadership within the channel/customers.
- Lead customer specific understanding/business insights and analysis; and integrate into business plans.
Strengthen Channel Fundamental
- Develop strong execution plan, collaborate with merchandising team to win in in-store presence (always available, share of shelves and share of display).
- Lead ideation and execution of Go-To-Market (GTM) reinvention with his/her channel/customer portfolio
- Active engagement with distributor in both West Malaysia & East Malaysia to make sure right inventory holding, and meet service level requirement from customers.
Building HSM Team
- Proactively providing the right enablers to his/her team and busting the barriers to help them achieve the set objectives
- Performance management and succession planning
- Building the capability and capabilities of his/her direct reports
REQUIREMENTS/ SKILLS/ EDUCATION
Minimum 10 years related experience, preferably within FMCG or consumer goods sectors. Previous experience in managing a team is required.
Bachelor's degree holder in any field preferably in business management
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Size | More than 5000 |
Industry | Health Care Services |
Location | Lake County, United States |
Founded | 1 January 1888 |