Marketing Manager

Key Responsibilities: Develop and execute comprehensive marketing strategies to increase brand awareness and sales. Analyze market trends, customer behavior, and competitor activities to identify new opportunities. Work closely with the sales team to create and implement effective promotional campaigns. Provide expert advice to management on sales and marketing strategies to improve business performance. Oversee digital marketing, social media, and traditional advertising efforts to maximize customer reach. Establish and maintain strong relationships with vendors, partners, and key stakeholders. Track and evaluate marketing campaign performance using data-driven analysis. Develop pricing, promotional, and branding strategies to enhance competitiveness in the retail market. Ensure all marketing activities align with the company’s goals and brand positioning. Required Qualifications & Skills: Minimum 5+ years of experience in marketing, preferably in the retail industry. Proven ability to develop and implement successful marketing and sales strategies. Strong analytical and critical thinking skills with the ability to interpret market data and trends. Hands-on experience in digital marketing, advertising, and brand management. Excellent leadership and communication skills to manage campaigns and coordinate teams. Ability to work independently, make decisions, and drive results with minimal supervision. Highly creative and innovative, with a problem-solving mindset. Strong negotiation and relationship-building skills. Bachelor's degree or higher in Marketing, Business Administration, or a related field.