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Digital & Content Creator

Salary undisclosed

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Role Description

responsible for producing engaging online content across various digital platforms like social media, blogs, and websites, using a mix of writing, video, graphics, and other media formats to connect brands with their target audience, often with a focus on driving engagement and brand awareness through creative and relevant content.

Key Responsibilities

Content ideation and planning:

Brainstorming and developing creative content concepts aligned with brand strategy and audience interests.

Content creation:

Writing blog posts, crafting social media captions, designing graphics, producing videos, creating podcasts, or other relevant digital content formats.

Social media management:

Scheduling and publishing content across various social media platforms, engaging with followers, monitoring analytics

SEO optimization:

Incorporating relevant keywords and best practices to improve content visibility in search engines

Visual storytelling:

Using imagery and design elements to enhance content impact

Audience analysis:

Understanding target demographics and tailoring content to resonate with their needs and interests

Performance tracking and reporting:

Monitoring key metrics like website traffic, social media engagement, and lead generation to measure content effectiveness

Collaboration:

Working with marketing teams, designers, and other stakeholders to ensure content aligns with overall campaign objectives

Qualifications

  • Analytical Skills and Project Management skills
  • Communication skills
  • Digital Strategy and Digital Marketing skills
  • Experience in content creation and management
  • Strong attention to detail and creativity
  • Ability to work collaboratively in a team environment
  • Bachelor's degree in Marketing, Communications, Digital Media, or related field

Role Description

responsible for producing engaging online content across various digital platforms like social media, blogs, and websites, using a mix of writing, video, graphics, and other media formats to connect brands with their target audience, often with a focus on driving engagement and brand awareness through creative and relevant content.

Key Responsibilities

Content ideation and planning:

Brainstorming and developing creative content concepts aligned with brand strategy and audience interests.

Content creation:

Writing blog posts, crafting social media captions, designing graphics, producing videos, creating podcasts, or other relevant digital content formats.

Social media management:

Scheduling and publishing content across various social media platforms, engaging with followers, monitoring analytics

SEO optimization:

Incorporating relevant keywords and best practices to improve content visibility in search engines

Visual storytelling:

Using imagery and design elements to enhance content impact

Audience analysis:

Understanding target demographics and tailoring content to resonate with their needs and interests

Performance tracking and reporting:

Monitoring key metrics like website traffic, social media engagement, and lead generation to measure content effectiveness

Collaboration:

Working with marketing teams, designers, and other stakeholders to ensure content aligns with overall campaign objectives

Qualifications

  • Analytical Skills and Project Management skills
  • Communication skills
  • Digital Strategy and Digital Marketing skills
  • Experience in content creation and management
  • Strong attention to detail and creativity
  • Ability to work collaboratively in a team environment
  • Bachelor's degree in Marketing, Communications, Digital Media, or related field