Marketing Communications Manager
Designation:
Marketing & Communication Manager
Location:
Balakong, Selangor - Malaysia
Role Responsibilities
Macro-economic & Market Trend:
- Analyze the macro-economic environment of the country and provide relevant reports.
- Analyze megatrends and industry trends per segment in the country and provide relevant reports.
- Conduct industry segment landscape analysis (competitors/trends/evolution of trends).
Yearly Marketing Plan for Each Business Segment:
- Develop a comprehensive list of internal and external communication tools.
- Set pricing strategies.
- Create a comprehensive product roadmap for launches and updates.
- Develop a comprehensive event and marketing action roadmap.
Pricing:
- Analyze the pricing position of the industry and provide a framework for price adaptation.
- Yearly Budget Processes and Monthly Marketing Plan Review
Coordinate and Partner with Existing Stakeholders:
Internal Stakeholders:
- Sales managers and team
- Technical support
- Finance & Operations teams
External Stakeholders:
- Customers
- Event organizers
- Relevant associations & influential bodies
Build Competences in Communication Including Digital Communication:
- External communication
- Social media communication
- Website management
- Customer experience
Additional Responsibilities:
- Perform additional responsibilities as instructed by management
Role Requirements
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Proven experience in marketing and communications roles, including campaign management and digital marketing.
- Experience managing a team is preferred.
Designation:
Marketing & Communication Manager
Location:
Balakong, Selangor - Malaysia
Role Responsibilities
Macro-economic & Market Trend:
- Analyze the macro-economic environment of the country and provide relevant reports.
- Analyze megatrends and industry trends per segment in the country and provide relevant reports.
- Conduct industry segment landscape analysis (competitors/trends/evolution of trends).
Yearly Marketing Plan for Each Business Segment:
- Develop a comprehensive list of internal and external communication tools.
- Set pricing strategies.
- Create a comprehensive product roadmap for launches and updates.
- Develop a comprehensive event and marketing action roadmap.
Pricing:
- Analyze the pricing position of the industry and provide a framework for price adaptation.
- Yearly Budget Processes and Monthly Marketing Plan Review
Coordinate and Partner with Existing Stakeholders:
Internal Stakeholders:
- Sales managers and team
- Technical support
- Finance & Operations teams
External Stakeholders:
- Customers
- Event organizers
- Relevant associations & influential bodies
Build Competences in Communication Including Digital Communication:
- External communication
- Social media communication
- Website management
- Customer experience
Additional Responsibilities:
- Perform additional responsibilities as instructed by management
Role Requirements
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Proven experience in marketing and communications roles, including campaign management and digital marketing.
- Experience managing a team is preferred.