
Digital Marketing Executive
RM 3,500 - RM 6,000 / month
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JOB REQUIREMENTS:
- Possess a Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
- Minimum 2-3 years of experience in digital marketing, social media management, or a related role.
- Proven experience in creating and managing online advertising campaigns.
- Experience in a retail or similar industry is a plus.
- Fluency in Mandarin (speaking, writing, and reading) is required.
- Must have own transport to reach office as there is no public or LRT available
- Malaysian citizen.
Job Description:
- Create creative marketing content and update the brand website, and social media platforms to ensure that all content is fresh, relevant, and engaging.
- Monitor and ensure each online advertising (adv-set) performs well and generates a good return on investment.
- Prepare a Digital/Online Advertisement Performance Report for management every week.
- Work alongside with Marketing/Brand and Product team to plan, propose, execute, and monitor the online promotion calendar in synergy with offline promotion.
- Ensure brand and design principles are followed accordingly so the brand is represented in the digital space as per brand guidelines.
- Execute design templates through Canva and/or collaborate with the designer for digital marketing assets creation to improve user experience and engagement where needed.
- Monitor ongoing brand presence on social media (Instagram, Facebook, etc. )
- Track and measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends, etc.) and create timely reports across the digital portfolio.
- Prepare online newsletters and promotional emails and organize their distribution through various channels with day-to-day responsibility for the company's CRM system (database management).
- Monitor marketing and social media programs, and activities over digital platforms.
- Monitor competitor social media, websites, and email newsletters and keep On file best practices.
- Assist where required over event weekends for social media broadcast, to execute social media implementation and manage responses.
- Work across the marketing /retail team to ensure all events & activities are in line with digital platforms.
- Online community management and support online comments, feedback, and inquiries promptly along with the social media team.
- Assist and coordinate campaign shoots as required by the marketing team.
- Other ad-hoc duties as assigned by superior.
Job Types: Full-time, Permanent
Pay: RM3,500.00 - RM6,000.00 per month
Benefits:
- Opportunities for promotion
- Professional development
Schedule:
- Day shift
- Monday to Friday
Education:
- Bachelor's (Preferred)
Language:
- Mandarin (Preferred)
Work Location: In person