
Digital Marketing Executive
RM 3,000 - RM 4,000 / month
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We are looking for a talented Digital Marketing Specialist to lead our email marketing efforts. You will be responsible for creating, executing, and optimizing email marketing campaigns to drive customer engagement, retention, and conversions.
Key Responsibilities:
- Design, build, and manage email campaigns, including newsletters, promotional emails, and automated workflows.
- Use tools like Klaviyo (preferred), Mailchimp, HubSpot, or others to segment email lists and personalize content.
- Monitor and analyze email performance metrics (open rates, click-through rates, conversions) and optimize campaigns.
- Test and refine email templates, subject lines, and CTAs for better results.
- Support email campaigns with complementary social media strategies on platforms like Facebook, Instagram, Tiktok, and RedNote.
- Collaborate with the team to create engaging content that aligns with email marketing goals.
- Track and report on campaign performance, providing actionable insights for improvement.
- Use email marketing tools and Google Analytics to identify trends and opportunities.
- Work closely with design, content, and sales teams to ensure cohesive marketing efforts.
- Stay updated on email marketing trends and best practices.
Requirements:
- Bachelor’s degree in Marketing, Communications, or a related field.
- 2+ years of experience in email marketing, with proficiency in tools like Klaviyo (preferred), Mailchimp, HubSpot, or similar.
- Strong understanding of email marketing principles, segmentation, and automation.
- Familiarity with social media platforms and their role in supporting email campaigns.
- Analytical mindset with experience using email marketing analytics and Google Analytics.
- Excellent written and verbal communication skills.
Job Type: Full-time
Pay: RM3,000.00 - RM4,000.00 per month
Benefits:
- Flexible schedule
- Opportunities for promotion
- Professional development
Schedule:
- Monday to Friday
Supplemental Pay:
- 13th month salary
Experience:
- Digital marketing: 2 years (Required)
Language:
- Mandarin (Preferred)
Work Location: In person
Expected Start Date: 03/24/2025