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Product Manager (Marketing role in Healthcare)

RM 4,000 - RM 7,000 / month

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JOB SUMMARY

Analyze, develop and implement marketing strategies & executional plans to maximize the return of investment.

KEY ACCOUNTABILITIES

  • Develop a brand plan for assigned products/brands aimed at increasing market share, achieving sustainable growth, maximizing return on investment (ROI), and meeting business objectives and financial targets.
  • Implement identified marketing strategies to ensure they are translated into workable plan and aligned with set marketing brand and strategy.
  • Manage and control the overall brand expenses to ensure optimizing resources and achieving set business objectives.
  • Track, monitor and document implemented marketing activities (developed against specific set of quantified targets) and outcomes to ensure they are aligned with the business objectives.
  • Carry out marketing post-mortem exercises and propose appropriate mitigation plan in a manner that will achieve desired business objectives.
  • Develop a marketing communication and advertising plan for assigned brands, ensuring alignment with the brand strategy and support for business objectives, while adhering to local regulations.
  • Support Marketing Manager to guide and monitor the junior marketer(s) to deliver assigned tasks efficiently and in a timely manner.
  • Conduct joint visits with the sales team to customers to gain market insights and assess the effectiveness of deployed marketing collateral, messaging, and campaigns.

KEY CHALLENGES

  • Ensuring consumer/ target audience has a positive experience with the products.
  • Optimized allocated funds to consistently innovate. Thus, there is a need to select projects that could generate more value.
  • Project management skills to ensure effective monitoring of timeline and deliverables.
  • Keeping a good balance between strategic thinking and flawless execution in achieving business objectives.

KNOWLEDGE, SKILLS & EXPERIENCE

Knowledge

Bachelor’s degree in related Science is required

Skills

  • Sound knowledge and understanding of product management and marketing skills
  • Strong commercial and business acumen, coupled with the ability to understand and strategically apply technical and scientific information.
  • Strong analytical skills and ability to think creatively and critically, as well as look beyond the obvious when developing solutions.
  • Ability to deliver timely results in the management of multiple complex tasks and/or projects.
  • Ability to prioritise multiple competing tasks according to the business dynamics.
  • Dedicated to meeting expectations of internal and external customers, customer-centric.
  • Possess good communication skills in both written and verbal (presentation skills).
  • Ability to work independently and function within a team.

Experience

4-5 years of commercial experience in sales/marketing, with at least 2 years in product management and marketing related experience in health sciences, medical devices or pharmaceutical. Experience in reproductive medicine is an added advantage.

Job Types: Full-time, Permanent

Pay: RM4,000.00 - RM7,000.00 per month

Benefits:

  • Additional leave
  • Dental insurance
  • Flexible schedule
  • Health insurance
  • Maternity leave
  • Opportunities for promotion
  • Parental leave
  • Professional development

Schedule:

  • Day shift

Supplemental Pay:

  • Performance bonus