Prenetics, a leading genomics-driven health sciences company, is revolutionizing prevention, early detection, and treatment. Our prevention arm, CircleDNA, uses whole exome sequencing to offer the world's most comprehensive consumer DNA test. At CircleDNA, we are on a mission to empower individuals to take control of their health and well-being. Since our inception in 2019, we have been providing a comprehensive genetic testing service that offers insights into a variety of health areas. Our cutting-edge technology and user-friendly online platforms have enabled us to offer actionable DNA insights that help people make informed decisions about their health. As a part of Prenetics Group, a global leader in genomics and personalized healthcare, we are committed to expanding our portfolio to include other exciting products such as vitamins, supplements, and other health assessments. Join us in our quest to revolutionize personalized healthcare.
We are looking to hire a brilliant Influencer Marketing Manager to join our amazing team at Prenetics in Kuala Lumpur. Growing your career as a full-time Influencer Marketing Manager is an amazing opportunity to develop exceptional skills. If you are strong in planning, planning and have the right personality for the job, then join us at Prenetics today!
Key Responsibilities:
- Influencer Strategy Development: Collaborate with the marketing team to develop and execute influencer marketing strategies that align with Prenetics’ brand's goals and values.
- Identify and Recruit Influencers: Identify and establish relationships with relevant influencers across various social media platforms who can authentically represent our brand.
- Campaign Planning: Create detailed influencer marketing campaign plans, including objectives, target audience, content ideas and key performance indicators (KPIs).
- Content Collaboration: Work closely with influencers to create authentic content that aligns with Prenetics’ brand's messaging.
- Contract Negotiation: Negotiate contracts and compensation terms with influencers.
- Campaign Execution: Coordinate and oversee influencer marketing campaigns, including content delivery, posting schedules, and campaign tracking.
- Performance Analysis: Monitor and analyze influencer marketing campaign performance using metrics such as reach, engagement, conversion rates, and ROI.
- Stay Updated: Stay up-to-date with industry trends, emerging platforms, and influencer marketing best practices to maintain a competitive edge.
Requirements
- Bachelor's degree in Marketing, Communications, or a related field (Master's degree a plus).
- Proven experience in influencer marketing, with a portfolio of successful campaigns.
- Strong understanding of social media platforms and trends.
- Exceptional communication and negotiation skills.
- Data-driven mindset with the ability to analyze campaign performance and adjust strategies accordingly.
- Familiarity with influencer marketing tools and platforms.
- Creative thinking and a keen eye for identifying potential influencers.
- Strong project management skills and attention to detail.
- Ability to work collaboratively in a fast-paced environment.
Benefits
Medical & Annual Leave: We care about your well-being—and your vacation selfies! That’s why, for our full-time employees, we honor your time off with annual leave and provide medical benefits for any bumps, bruises, or unexpected adventures.
Learning & Development: Got a passion project or skill you’re dying to master? We’ve got a learning allowance for that! We believe in supporting your growth, whether it’s for work or just because you’re curious.
Growth & Opportunity: Your future’s bright, and we want to help you shine! We’re all about providing opportunities for you to grow and reach your potential, with exposure to a global company and the chance to collaborate across different cultures.
Inclusive Workplace: You belong here! We foster an environment where everyone’s voice is heard, respected, and celebrated. Inclusivity is the name of our game!
Our DNA is P-R-E-N-E-T-I-C-S.
Get to know us; Get to know our DNA!
Passion - You love what you do and inspire excellence in others.
Resilience - You tackle challenges head-on with tenacity and calm.
Empowerment - You foster team spirit and encourage initiative.
Integrity - You're honest, accountable, and reliable.
Epic - You take risks, deliver results, and always strive to grow.
Transparency - You share openly, even when it's tough.
Ingenuity - You think creatively and make smart decisions, even in uncertainty.
Communication - You express ideas clearly and with empathy.
Selfless - You prioritize Prenetics and the team over individual goals.