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Senior Digital Marketing Executive

RM 4,000 - RM 6,000 / month

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A senior digital marketin executive plans, manages and oversees all aspects of a digital marketing campaign to effectively promote brand’s product. Their duties include planning a digital campaign, delegating responsibilities to the marketing team and measuring the performance analytics of a campaign.

At BLWN, you will be responsible to set up and manage the company's overall digital marketing strategies. You will play a vital role in accomplishing our business objectives and goals. You should have demonstrable experience of working with major technologies and marketing channels.

We are searching for a highly-creative digital marketing manager to lead our marketing team. If this sounds like you, apply today and help us build meaningful, long-lasting relationships that move our business forward!

Responsibilities of Senior Digital Marketing Executive

  • Manage all digital marketing channels. Developing and implementing digital marketing strategies, including social media advertising, email marketing, display ads, Search Engine Optimisation (SEO), Search Engine Marketing (SEM)
  • Plan, create marketing & multimedia content and drive qualified online traffic and engagement by using effective techniques
  • Strategic planning, budgeting and operation of social media platforms
  • Preferably having experience in setting up and managing on different social media platforms (such as Google, Facebook, Instagram, Twitter, etc.) and forums
  • Execute, track and assess the effectiveness of performance marketing campaigns, gain insight and assess against goals
  • Developing and monitoring campaign budgets.
  • Maintain up-to-date knowledge about new trends in digital marketing and evaluate new marketing techniques to drive sales performance and increase brand awareness.
  • Generate campaign reports with in-depth analysis; analyze consumer behavior and adjust email and advertising campaigns accordingly
  • Handle other assigned marketing task by the superior.

Daily and Weekly Responsibilities

  • Oversee all marketing campaigns of the company
  • Brainstorm ideas for new campaigns, coordinating with other members of the team and other departments to produce effective strategies
  • Meet regularly with other members of the team to discuss progress and find new ways to improve business
  • Monitor current campaigns, ensuring the team meets deadlines and complete necessary tasks
  • Analyze data on a regular basis to evaluate the success of their marketing efforts