Public Relation Executive

The role of PR Executive will be focussing in developing and representing the museum for public relations including gathering opportunities for media exposure. • Plan, implement & manage public relations strategies for IAMM. • Assisting in managing communications initiatives and develop strategies to promote exhibitions, galleries, events, education programs and IAMM products including MOZA Restaurant & Museum Shop. • Write, edit, and support all media materials relating to exhibitions, programs, events, and news, including press releases, media alerts, briefing documents, and printed promotional materials • Develop report on KPI’s and PR Campaign • Ensure IAMM’s visibility in media by coordinating press coverage, managing media relations, and securing features in digital, print, and broadcast platforms. • Collaborate with journalists, influencers, and media partners to maximize exposure and engagement. • Develop and maintain strong professional relationships with domestic and international media. • maintain IAMM media contacts database, and research and meet with new contacts to develop relationships with key reporters, influencers, and other members of the media. • Develop and send out monthly newsletters featuring museum updates, upcoming events, and exclusive content. • Organize and manage press events, including press conferences and media day. • Other duties as and when assigned by senior manager.