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Performance Marketing Executive (B2B, B2C - Tech)
RM 4,000 - RM 5,800 / month
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- Planning & Execution: Plan, identify and execute performance marketing approaches to reach new market segments to drive acquisitions and expand market share.
- Digital Content Creation: Work with in-house content team to develop digital content promoting the business verticals and product offerings.
- Paid Media: Plan and manage monthly, quarterly, and annual brand and online budgets for the Marketing team.
- SEO/SEM: Set up and manage digital ads, according to each product's target audiences. Followed by continuous optimization.
- Regional Marketing Team: Act as regional marketing team, collaborate with the local marketing team and external partners towards achieving business objectives.
- Analytics: Monitor and analyse the performance of marketing efforts to continuously drive effective marketing efforts, with reference to the budget allocated
- Marketing Tools & Systems: Continuously explore new and maintain digital marketing tools such as CRM, CMS etc. to simplify daily tasks.
- Website Management: Work closely with software team to effectively manage website content, especially on new product releases.
- Seasoned marketer with at least 2+ years of digital marketing experience. Experience in growing brand/business in the technology & hardware industry is a plus.
- Highly analytical & numbers-driven, leverage data to make informed decisions to drive key objectives.
- Direct experience in marketing tools such as Facebook Ads, Google Ads, LinkedIn Ads.
- Knowledge of standard and current SEO practices and reporting.
- Knowledge of Adobe Creative Suite (i.e. Photoshop, Premier Pro, Illustrator etc.) & CRM system such as Hubspot is desirable.
- Growth mindset, creative problem-solver and out-of-the-box thinker.