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Marketing Executive

Salary undisclosed

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JOB DESCRIPTIONS:

Develop and implement comprehensive paid media strategies across Google Ads, Meta Ads, TikTok Ads,

and other relevant platforms.

Manage end-to-end campaign creation, from defining objectives to budget allocation, ad creatives,

targeting, and performance tracking.

Conduct thorough keyword research and analysis to optimize paid search campaigns and improve search

engine ranking.

Oversee the creation and testing of compelling ad copies, visuals, and landing pages to enhance campaign

effectiveness.

Monitor campaign performance metrics, analyze data, and provide actionable insights to improve ROI and

achieve campaign goals.

Stay up-to-date with industry trends, algorithm updates, and new features on Google and Meta to

leverage the latest opportunities.

Collaborate with the content team to align paid media efforts with organic content and SEO strategies.

Perform competitive analysis to identify opportunities for growth and differentiation in the digital

landscape.

Utilize SEO techniques to improve organic search visibility and drive more qualified traffic to clients’ or our

website.

Track website performance, user behavior, and conversion metrics.

Present regular performance reports to senior management, highlighting key insights, achievements, and

areas for improvement.

Create a marketing/campaign performance report.

Strong communication skills to liaise with clients.

QUALIFICATIONS:

  • Proven experience with Google Ads, Meta Ads, TikTok Ads, and campaign optimization.
  • Bachelor's degree in Marketing, Business, or related field (preferred).
  • Ability to work both independently and as part of a team.

  • BENEFITS:

    • Medical Claims
    • Dental / Optometrist claims
    • Work-From-Home Days Available
    • Team Building
    • Career Development
    • Birthday Leave

    JOB DESCRIPTIONS:

    â—Ź Develop and implement comprehensive paid media strategies across Google Ads, Meta Ads, TikTok Ads,

    and other relevant platforms.

    â—Ź Manage end-to-end campaign creation, from defining objectives to budget allocation, ad creatives,

    targeting, and performance tracking.

    â—Ź Conduct thorough keyword research and analysis to optimize paid search campaigns and improve search

    engine ranking.

    â—Ź Oversee the creation and testing of compelling ad copies, visuals, and landing pages to enhance campaign

    effectiveness.

    â—Ź Monitor campaign performance metrics, analyze data, and provide actionable insights to improve ROI and

    achieve campaign goals.

    â—Ź Stay up-to-date with industry trends, algorithm updates, and new features on Google and Meta to

    leverage the latest opportunities.

    â—Ź Collaborate with the content team to align paid media efforts with organic content and SEO strategies.

    â—Ź Perform competitive analysis to identify opportunities for growth and differentiation in the digital

    landscape.

    ● Utilize SEO techniques to improve organic search visibility and drive more qualified traffic to clients’ or our

    website.

    â—Ź Track website performance, user behavior, and conversion metrics.

    â—Ź Present regular performance reports to senior management, highlighting key insights, achievements, and

    areas for improvement.

    â—Ź Create a marketing/campaign performance report.

    â—Ź Strong communication skills to liaise with clients.

    QUALIFICATIONS:

    • Proven experience with Google Ads, Meta Ads, TikTok Ads, and campaign optimization.
    • Bachelor's degree in Marketing, Business, or related field (preferred).
    • Ability to work both independently and as part of a team.

  • BENEFITS:

    • Medical Claims
    • Dental / Optometrist claims
    • Work-From-Home Days Available
    • Team Building
    • Career Development
    • Birthday Leave