
Marketing Communications Executive
RM 2,800 - RM 3,000 / month
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About the Role:
Dive into the heart of Marketing Communications, where your expertise will guide our agency in crafting strategies that resonate with clients and support their branding and communication needs.
Role Overview: We're seeking an enthusiastic, driven Marketing Communications Executive eager to learn and grow within our unbranded advocacy projects. You'll assist with monitoring digital conversations, generating creative ideas, crafting engaging content, and copywriting to support subtle and impactful communications.
Key Responsibilities:
- Monitoring & Sentiment Analysis:
- Track, analyze, and interpret digital conversations and social sentiment relevant to client projects.
- Provide actionable insights to guide advocacy strategies and identify opportunities or threats.
- Ideation & Strategy Development:
- Collaborate with internal teams to brainstorm innovative advocacy ideas that resonate authentically with target audiences.
- Develop creative yet discreet communication strategies focused on organic engagement and subtle messaging.
- Content Creation:
- Create engaging, authentic, and impactful content tailored to specific audiences across various digital platforms.
- Work closely with designers and external creators to produce compelling visuals and multimedia content that enhance advocacy initiatives.
- Copywriting & Messaging:
- Write persuasive, authentic copy that discreetly advocates client messaging without explicit branding.
- Ensure consistent tone of voice that resonates naturally with the intended audience and enhances authenticity.
- Reporting & Optimization:
- Regularly measure the effectiveness of advocacy initiatives, preparing insightful reports and recommendations.
- Optimize campaigns based on performance data and evolving audience engagement.
What We Offer:
- A culture of creativity and collaboration.
- A team where your voice is heard and your contributions valued.
- Professional growth opportunities in a fast-paced environment.
- A platform for exponential growth