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SUMMARY:
- Responsible for a broad involvement in the media research and implementation.
Job Responsibilities:
- Understand the client’s business objectives and advertising strategy.
- Communicating with clients and internal teams to understand and document the business objectives
- Problem identification and definition basis data analysis
- Formulating analysis plans and acquiring client/stakeholder sign-off
- Designing or assisting in the development of questionnaires and moderator guides to ensure the necessary data is captured
- Conducting in-depth data analysis using existing research tools
- Assisting the team in the preparation of budgets and estimation for proposed media and communication plans.
- Identifying target audiences and analyzing their characteristics, behavior and media habits.
- Provide competitive analysis on various competitor market offerings and identify market trends
- Maintaining records and preparing periodic reports as may be required on assigned accounts
- Assisting in authoring reports containing actionable recommendations
- Able to explain findings to team members and clients, who may not have specialist mathematical or statistical knowledge
- Help team members present the information and ideas in a way that clients can understand and use.
- Assisting in pitches
JOB REQUIREMENTS:
- Bachelor or advanced degree in business, mathematics, sciences, or statistics.
- 1-2 years working experience in related experience or fresh graduate.
- Strong analytic and critical thinking skills.
- Exceptional written, oral, and presentation communication abilities
- Expertise with Excel, PowerPoint MS Office and relevant softwares.
- Careful and meticulous.
- A self-starter and a team player with the ability to multitask.
- Able to work within timelines.
- Confident and able to handle situations professionally.
- Comfortable with numbers.
SUMMARY:
- Responsible for a broad involvement in the media research and implementation.
Job Responsibilities:
- Understand the client’s business objectives and advertising strategy.
- Communicating with clients and internal teams to understand and document the business objectives
- Problem identification and definition basis data analysis
- Formulating analysis plans and acquiring client/stakeholder sign-off
- Designing or assisting in the development of questionnaires and moderator guides to ensure the necessary data is captured
- Conducting in-depth data analysis using existing research tools
- Assisting the team in the preparation of budgets and estimation for proposed media and communication plans.
- Identifying target audiences and analyzing their characteristics, behavior and media habits.
- Provide competitive analysis on various competitor market offerings and identify market trends
- Maintaining records and preparing periodic reports as may be required on assigned accounts
- Assisting in authoring reports containing actionable recommendations
- Able to explain findings to team members and clients, who may not have specialist mathematical or statistical knowledge
- Help team members present the information and ideas in a way that clients can understand and use.
- Assisting in pitches
JOB REQUIREMENTS:
- Bachelor or advanced degree in business, mathematics, sciences, or statistics.
- 1-2 years working experience in related experience or fresh graduate.
- Strong analytic and critical thinking skills.
- Exceptional written, oral, and presentation communication abilities
- Expertise with Excel, PowerPoint MS Office and relevant softwares.
- Careful and meticulous.
- A self-starter and a team player with the ability to multitask.
- Able to work within timelines.
- Confident and able to handle situations professionally.
- Comfortable with numbers.