
JUNIOR CAMPAIGN SPECIALIST
RM 3,000 - RM 4,500 / month
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Key Responsibilities:
- Analyze, plan, monitor, and optimize/create lifecycles or activities aligned with business goals.
- Use data tools (e.g., Data Studio) to identify trends and insights for campaign optimization.
- Improve email and on-site campaign engagement through A/B testing and R&D.
- Communicate with internal teams, business units (BU), and management to ensure business goal alignment.
- Support junior team members in executing and setting up lifecycle activities based on BU requests.
- Prepare weekly/monthly performance reports and present insights to stakeholders.
- Provide leadership and guidance to foster a culture of knowledge-sharing through effective communication and documentation.