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Advertising & Promotions Manager

  • Full Time, onsite
  • Agensi Pekerjaan Linktrix Consultants Sdn Bhd
  • Damansara Jaya, Malaysia
Salary undisclosed

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Position Title: Advertising & Promotions Manager

My client is a leading Malaysian property developer known for its innovative residential and commercial projects, emphasizing sustainable and community-centric developments. Currently, they are looking for an Advertising & Promotions Manager to lead marketing strategies, promotions, and digital campaigns, manage budgets, drive customer engagement, optimize revenue, and enhance brand presence.

Key Responsibilities:

Strategic Leadership & Management

  • Lead Advertising & Promotions and Concierge teams to ensure efficiency, effectiveness, and professionalism.
  • Develop and execute marketing strategies to achieve targets.
  • Optimize resources and track departmental finances.

Marketing Strategy & Execution

  • Plan and implement Advertising & Promotions initiatives and marketing calendars to drive mall growth.
  • Manage campaign budgets efficiently for maximum value.
  • Generate revenue from promotional spaces, media sites, and advertising.
  • Build external partnerships to enhance promotions and publicity.
  • Collaborate with tenants and stakeholders to align marketing efforts and boost retention.

Customer Engagement & Relationship Management

  • Strengthen customer loyalty through personalized communication.
  • Conduct research to refine marketing strategies based on trends and demographics.

Performance Metrics, Brand Management & Stakeholder Engagement

  • Report on Advertising & Promotions plans, budgets, and execution.
  • Monitor competitor activities for insights.
  • Track KPIs to assess marketing impact and ROI.
  • Align marketing efforts with brand strategy and enhance community presence.
  • Foster partnerships with local businesses for co-branded promotions.

Digital Marketing & Event Management

  • Oversee digital marketing, including social media, content, email, and online ads.
  • Organize events and promotions to drive foot traffic and brand engagement.

Crisis Management & Continuous Improvement

  • Implement crisis communication strategies to safeguard brand reputation.
  • Stay updated on marketing innovations to enhance engagement and efficiency.

Key Requirements:

  • Bachelor's degree in Real Estate, Business, Marketing, or related field.
  • Minimum 8 years of experience in retail malls/commercial retail industry.
  • Strong leadership, communication, negotiation, and problem-solving skills.
  • Able to analyze market trends and consumer behavior.
  • Adaptable and results-oriented.

Job Types: Full-time, Permanent

Pay: Up to RM10,000.00 per month

Benefits:

  • Health insurance
  • Professional development

Schedule:

  • Monday to Friday

Supplemental Pay:

  • Performance bonus

Work Location: In person