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We are looking for a Marketing Executive to create, manage, and optimize content that drives engagement, brand awareness, and user acquisition. This role requires a creative storyteller with strong knowledge of digital marketing, SEO, and fintech trends, particularly in blockchain and digital payments.
Key Responsibilities
- Develop and execute a content strategy for social media, blogs, websites, and email marketing.
- Create engaging and SEO-optimized content to increase website traffic and lead generation.
- Manage Lookcard’s social media platforms (LinkedIn, Twitter, Instagram, etc.) by creating and scheduling compelling posts.
- Collaborate with designers, videographers, and marketing teams to produce infographics, videos, and campaign assets.
- Write clear, persuasive copy for ads, landing pages, and email marketing campaigns.
- Conduct market research and competitor analysis to identify trends and content opportunities.
- Optimize website content for SEO and user experience to improve search rankings and conversions.
- Track and analyze content performance using Google Analytics, social media insights, and other analytics tools.
- Engage with the fintech and blockchain community through forums, blogs, and influencer collaborations.
- Assist in developing Lookcard’s brand voice and ensuring content aligns with the company’s messaging.
Requirements
- Bachelor’s degree in Marketing, Communications, Journalism, or related fields.
- 1+ years of experience in digital marketing, content creation, or social media management, experience in fintech or blockchain will be an added advantage.
- Excellent writing skills in English & Mandarin.
- Strong understanding of SEO, keyword research, and content optimization.
- Experience using CMS platforms (WordPress, Webflow) and email marketing tools.
- Familiarity with social media advertising and paid campaigns.
- Basic knowledge of graphic design tools (Canva, Adobe Creative Suite) or video editing is a plus.
- Ability to multitask and work in a fast-paced startup environment.
- Knowledge in influencer Partnerships and affiliate marketing
We are looking for a Marketing Executive to create, manage, and optimize content that drives engagement, brand awareness, and user acquisition. This role requires a creative storyteller with strong knowledge of digital marketing, SEO, and fintech trends, particularly in blockchain and digital payments.
Key Responsibilities
- Develop and execute a content strategy for social media, blogs, websites, and email marketing.
- Create engaging and SEO-optimized content to increase website traffic and lead generation.
- Manage Lookcard’s social media platforms (LinkedIn, Twitter, Instagram, etc.) by creating and scheduling compelling posts.
- Collaborate with designers, videographers, and marketing teams to produce infographics, videos, and campaign assets.
- Write clear, persuasive copy for ads, landing pages, and email marketing campaigns.
- Conduct market research and competitor analysis to identify trends and content opportunities.
- Optimize website content for SEO and user experience to improve search rankings and conversions.
- Track and analyze content performance using Google Analytics, social media insights, and other analytics tools.
- Engage with the fintech and blockchain community through forums, blogs, and influencer collaborations.
- Assist in developing Lookcard’s brand voice and ensuring content aligns with the company’s messaging.
Requirements
- Bachelor’s degree in Marketing, Communications, Journalism, or related fields.
- 1+ years of experience in digital marketing, content creation, or social media management, experience in fintech or blockchain will be an added advantage.
- Excellent writing skills in English & Mandarin.
- Strong understanding of SEO, keyword research, and content optimization.
- Experience using CMS platforms (WordPress, Webflow) and email marketing tools.
- Familiarity with social media advertising and paid campaigns.
- Basic knowledge of graphic design tools (Canva, Adobe Creative Suite) or video editing is a plus.
- Ability to multitask and work in a fast-paced startup environment.
- Knowledge in influencer Partnerships and affiliate marketing