Content Planner & Writer
**Job Description: Content Planner & Writer (Social Media)**
**Role Summary:**
We are seeking a highly creative, performance-driven Content Planner & Writer to develop and execute compelling social media content that meets measurable business objectives. This role requires an individual who blends creativity with analytical insight, understands how to craft impactful content, and proactively adjusts strategies based on performance outcomes. A strong sense of business and operational sustainability is essential, as you will be responsible for transforming client briefs into actionable and effective content campaigns.
**Key Responsibilities:**
- Conceptualize, plan, and write high-quality, engaging, and impactful social media content tailored to diverse client requirements.
- Translate business briefs into clear, creative, and executable content strategies aligned with clients’ business goals.
- Collaborate closely with internal teams (creative, design, analytics, and account management) and external stakeholders to ensure seamless content execution.
- Continuously monitor, analyze, and report content performance metrics, making data-driven adjustments to optimize results.
- Clearly communicate content effectiveness and impact to clients, providing transparent, measurable justifications for content decisions.
- Demonstrate flexibility and responsiveness to changing client requirements or performance results, swiftly adapting content approaches as necessary.
- Ensure content strategies are practical, cost-effective, and executable, leveraging past experience and operational insights.
- Proactively identify resource gaps and, when necessary, independently execute content deliverables to maintain project momentum.
- Maintain up-to-date knowledge of current trends, platform-specific best practices, and emerging social media opportunities.
**Qualifications:**
- Minimum 3-5 years of experience in social media content planning and writing, with a proven track record of successful, measurable outcomes.
- Strong understanding of social media platforms (Instagram, TikTok, LinkedIn, Facebook, X, YouTube, etc.) and associated content strategies.
- Demonstrated ability to analyze content performance data and adapt strategies accordingly.
- Exceptional communication, presentation, and client-facing skills, with the confidence to justify creative decisions backed by data.
- Proven experience converting business objectives into actionable, creative content campaigns.
- Adept at managing multiple projects simultaneously, ensuring timely delivery and cost-efficiency.
- Self-motivated, resourceful, and comfortable taking ownership from ideation through execution.
- A strong business acumen, capable of understanding client needs from a business standpoint, and aligning creative solutions accordingly.
- Passionate, proactive, and driven by a hunger to see ideas brought successfully to life.
**Preferred Skills:**
- Familiarity with performance analytics tools (Google Analytics, Meta Business Suite, TikTok Analytics, etc.).
- Background in advertising, marketing, or creative agencies is highly preferred.
- Experience in producing various content types (videos, reels, articles, posts, and stories).
If you are someone who thrives at the intersection of creativity, data, and business, and you take pride in seeing your content make a tangible difference, we'd love to connect.
**Job Description: Content Planner & Writer (Social Media)**
**Role Summary:**
We are seeking a highly creative, performance-driven Content Planner & Writer to develop and execute compelling social media content that meets measurable business objectives. This role requires an individual who blends creativity with analytical insight, understands how to craft impactful content, and proactively adjusts strategies based on performance outcomes. A strong sense of business and operational sustainability is essential, as you will be responsible for transforming client briefs into actionable and effective content campaigns.
**Key Responsibilities:**
- Conceptualize, plan, and write high-quality, engaging, and impactful social media content tailored to diverse client requirements.
- Translate business briefs into clear, creative, and executable content strategies aligned with clients’ business goals.
- Collaborate closely with internal teams (creative, design, analytics, and account management) and external stakeholders to ensure seamless content execution.
- Continuously monitor, analyze, and report content performance metrics, making data-driven adjustments to optimize results.
- Clearly communicate content effectiveness and impact to clients, providing transparent, measurable justifications for content decisions.
- Demonstrate flexibility and responsiveness to changing client requirements or performance results, swiftly adapting content approaches as necessary.
- Ensure content strategies are practical, cost-effective, and executable, leveraging past experience and operational insights.
- Proactively identify resource gaps and, when necessary, independently execute content deliverables to maintain project momentum.
- Maintain up-to-date knowledge of current trends, platform-specific best practices, and emerging social media opportunities.
**Qualifications:**
- Minimum 3-5 years of experience in social media content planning and writing, with a proven track record of successful, measurable outcomes.
- Strong understanding of social media platforms (Instagram, TikTok, LinkedIn, Facebook, X, YouTube, etc.) and associated content strategies.
- Demonstrated ability to analyze content performance data and adapt strategies accordingly.
- Exceptional communication, presentation, and client-facing skills, with the confidence to justify creative decisions backed by data.
- Proven experience converting business objectives into actionable, creative content campaigns.
- Adept at managing multiple projects simultaneously, ensuring timely delivery and cost-efficiency.
- Self-motivated, resourceful, and comfortable taking ownership from ideation through execution.
- A strong business acumen, capable of understanding client needs from a business standpoint, and aligning creative solutions accordingly.
- Passionate, proactive, and driven by a hunger to see ideas brought successfully to life.
**Preferred Skills:**
- Familiarity with performance analytics tools (Google Analytics, Meta Business Suite, TikTok Analytics, etc.).
- Background in advertising, marketing, or creative agencies is highly preferred.
- Experience in producing various content types (videos, reels, articles, posts, and stories).
If you are someone who thrives at the intersection of creativity, data, and business, and you take pride in seeing your content make a tangible difference, we'd love to connect.