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Marketing Coordinator
RM 2,000 - RM 2,500 / month
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Institut Teknologi Baiduri is a dynamic and innovative education centre specializing in conducting Malaysian Skills Certificate programs by the Malaysian Skills Development Department (JPK) under the Ministry of Human Resources Malaysia.
As we continue to grow, we're seeking a talented Marketing Coordinator to join our team and play a pivotal role in enhancing student onboarding experiences.
Key Responsibilities:
- Develop and implement comprehensive recruitment strategies to welcome and integrate new students into our programs. These include attending recruitment fairs, open house and seminars.
- Provide program advice to prospective students and parents via face-to-face counselling, email and phone correspondence.
- Collaborate with cross-functional teams to streamline onboarding processes and optimize the student experience.
- Create compelling marketing materials, including email campaigns, social media content, and onboarding guides, to effectively communicate program benefits and requirements.
- Analyze onboarding metrics and student feedback to identify areas for improvement and implement targeted solutions.
- Stay up-to-date with industry trends and best practices in student onboarding and marketing to continuously enhance our approach.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in marketing, with a focus on customer or student onboarding preferred.
- Excellent communication skills, with the ability to tailor messaging to different audiences.
- Strong project management abilities, with the capacity to prioritize tasks and meet deadlines in a fast-paced environment.
- Analytical mindset, with the ability to interpret data and make data-driven decisions.
- Passion for education and making a positive impact on students' lives.
Benefits:
- Competitive salary and benefits package.
- Opportunities for professional development and growth within the company.
- Commission and travel allowance.
- Chance to work on innovative projects that directly impact student success.
Job Type: Full-time
Pay: RM2,000.00 - RM2,500.00 per month
Benefits:
- Professional development
Schedule:
- Monday to Friday
Supplemental Pay:
- Commission pay
Education:
- Diploma/Advanced Diploma (Preferred)
Experience:
- Marketing: 1 year (Preferred)
Language:
- Bahasa (Required)