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Officer, Marketing Communications

Salary undisclosed

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THIS POSITION IS BASED IN JOHOR BAHRU CITY SQUARE MALL.

A) Marketing & Communications

  • Plan and execute marketing campaigns to enhance brand presence and attract target audiences.

  • Develop concept proposals, marketing materials, and budgets.

  • Foster tenant relationships and cross-promotions.

  • Achieve revenue targets through rental of promotions area, advertising space, pushcarts and other identifiable revenue-generating media.

  • Evaluate tenant/external proposals and make recommendations.

  • Ensure smooth coordination of events and promotional activities.

  • Manage licensing and sponsorship applications.

  • Oversee project management and post-event evaluations.

B) Advertising

  • Collaborate with agencies and suppliers to execute advertising campaigns.

  • Coordinate production of marketing materials.

  • Maintain brand consistency in advertisements and promotions.

C) Administrative Duties

  • Prepare budget reports and track expenses.

  • Monitor press coverage and competitor activities.

  • Stay updated on industry trends to enhance marketing effectiveness.

D) Manage promotional materials inventory and coordinate publicity efforts.

  • To coordinate inter-departmental liaison on the implementation of marketing and promotions.

  • To ensure smooth and timely installation and dismantling of events/promotions.

  • To attend to issues at the point of event/promotions and to ensure problems are resolved on time.

  • To ensure promotional booth/events display follows guidelines & approval given.

  • To ensure the advertising materials and advertising collaterals are in place for all the promotional events.


  • Minimum Degree/Diploma in Mass Communications, Marketing or equivalent or at least 2-3 years of similar experience in an officer or executive position, preferably in the mall marketing, event company, advertising, or publishing industry.

  • Computer literate (Microsoft Office). Compulsory working knowledge of graphics applications such as Photoshop, Illustrator, Canva, creative multimedia, etc. a distinct advantage.

  • Fast-paced, high degree of accuracy & a good head for detail.

  • Creative, thinks “out of the box”.

  • Good command of English and Bahasa Malaysia (oral and written).

  • Good communication skills and ability to work well in a team.