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Brand Manager

RM 6,000 - RM 8,000 / month

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JOB OVERVIEW

We are seeking a dynamic and results-driven Business Development Manager and Branding Manager to drive growth, enhance brand positioning, and create business opportunities. This role requires a strategic thinker with excellent sales, marketing, and brand management expertise.

RESPONSIBILITIES:

1. Brand Strategy & Management

  • Develop and implement a strong brand strategy that aligns with the company’s vision, ensuring consistency in identity, messaging, and customer experience.
  • Maintain brand integrity across all marketing, operational, and promotional activities, reinforcing a distinct and recognizable market presence.
  • Lead brand-building initiatives, including events, partnerships, and collaborations, to enhance visibility and customer loyalty.
  • Manage digital assets and platforms, including websites, SEO, SEM, Google Analytics, social media engagement, and advertising campaigns.
  • Provide creative and innovative brand marketing ideas and execute marketing-related activities (Digital Marketing, Events, Campaigns, Projects, and New Business Launches).
  • Lead internal marketing vendor management, supporting internal branding initiatives.

2. Business Development & Market Expansion

  • Identify new business opportunities through market research, competitive analysis, and feasibility studies for potential restaurant locations.
  • Develop and execute strategic growth plans, negotiating contracts and establishing key partnerships to drive expansion.
  • Conduct market research to understand consumer behavior, industry trends, and operational efficiencies to optimize business opportunities.
  • Foster strong relationships with vendors, corporate clients, and regulatory bodies to ensure smooth business operations and compliance.

3. . Sales & Revenue Growth

  • Generate new business opportunities by identifying potential F&B merchants, understanding their challenges, and consulting them on how our online and dine-in solutions can add value.
  • Conduct feasibility studies on new locations to assess revenue potential and profitability.
  • Set measurable objectives for an annual sales plan, budget, P&L, and manpower planning to achieve revenue targets.
  • Collaborate with cross-functional teams, including Marketing, Sales, Finance, and Operations, to drive business objectives.
  • Mentor and guide internal teams to ensure alignment with the company’s overall brand and business strategy.

4. Financial & Compliance Oversight

  • Assist in formulating financial costs and expenses, ensuring adherence to budgets while optimizing cost efficiency.
  • Ensure business operations comply with local laws and regulations, integrating contract requirements into daily operations.
  • Work closely with finance teams to track financial performance, revenue projections, and cost management.

QUALIFICATIONS:

  • Bachelor's degree in business, marketing or related field
  • Proven experience in business development - 5 years

Job Type: Permanent

Pay: RM6,000.00 - RM8,000.00 per month

Benefits:

  • Health insurance
  • Maternity leave
  • Parental leave

Schedule:

  • Monday to Friday
  • Weekend jobs

Supplemental Pay:

  • Yearly bonus

Application Question(s):

  • Having your own transportation?

Willingness to travel:

  • 75% (Preferred)

Work Location: In person