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JOB OVERVIEW
We are seeking a dynamic and results-driven Business Development Manager and Branding Manager to drive growth, enhance brand positioning, and create business opportunities. This role requires a strategic thinker with excellent sales, marketing, and brand management expertise.
RESPONSIBILITIES:
1. Brand Strategy & Management
- Develop and implement a strong brand strategy that aligns with the company’s vision, ensuring consistency in identity, messaging, and customer experience.
- Maintain brand integrity across all marketing, operational, and promotional activities, reinforcing a distinct and recognizable market presence.
- Lead brand-building initiatives, including events, partnerships, and collaborations, to enhance visibility and customer loyalty.
- Manage digital assets and platforms, including websites, SEO, SEM, Google Analytics, social media engagement, and advertising campaigns.
- Provide creative and innovative brand marketing ideas and execute marketing-related activities (Digital Marketing, Events, Campaigns, Projects, and New Business Launches).
- Lead internal marketing vendor management, supporting internal branding initiatives.
2. Business Development & Market Expansion
- Identify new business opportunities through market research, competitive analysis, and feasibility studies for potential restaurant locations.
- Develop and execute strategic growth plans, negotiating contracts and establishing key partnerships to drive expansion.
- Conduct market research to understand consumer behavior, industry trends, and operational efficiencies to optimize business opportunities.
- Foster strong relationships with vendors, corporate clients, and regulatory bodies to ensure smooth business operations and compliance.
3. . Sales & Revenue Growth
- Generate new business opportunities by identifying potential F&B merchants, understanding their challenges, and consulting them on how our online and dine-in solutions can add value.
- Conduct feasibility studies on new locations to assess revenue potential and profitability.
- Set measurable objectives for an annual sales plan, budget, P&L, and manpower planning to achieve revenue targets.
- Collaborate with cross-functional teams, including Marketing, Sales, Finance, and Operations, to drive business objectives.
- Mentor and guide internal teams to ensure alignment with the company’s overall brand and business strategy.
4. Financial & Compliance Oversight
- Assist in formulating financial costs and expenses, ensuring adherence to budgets while optimizing cost efficiency.
- Ensure business operations comply with local laws and regulations, integrating contract requirements into daily operations.
- Work closely with finance teams to track financial performance, revenue projections, and cost management.
QUALIFICATIONS:
- Bachelor's degree in business, marketing or related field
- Proven experience in business development - 5 years
Job Type: Permanent
Pay: RM6,000.00 - RM8,000.00 per month
Benefits:
- Health insurance
- Maternity leave
- Parental leave
Schedule:
- Monday to Friday
- Weekend jobs
Supplemental Pay:
- Yearly bonus
Application Question(s):
- Having your own transportation?
Willingness to travel:
- 75% (Preferred)
Work Location: In person