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PRODUCT SPECIALIST (SIBU)

Salary undisclosed

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1. Product Expertise and Strategy • Serve as a subject matter expert for the company's product portfolio. • Collaborate with the Product Management team to understand and define product specifications, features, and roadmaps. • Provide feedback and insights from customers, sales, and market research to inform product development. • Monitor market trends, competitor products, and customer needs to help shape the product strategy. 2. Product Training and Support • Conduct training sessions and provide ongoing support to sales teams, marketing teams, and customer service departments regarding product features and benefits. • Create and maintain product documentation, training materials, and FAQs to ensure that teams are well-equipped with up-to-date product information. • Act as the go-to resource for any product-related questions or challenges faced by internal teams 3. Sales Support • Collaborate with the sales team to develop tailored presentations, demos, and product pitches that highlight the product’s key benefits and value propositions. • Assist with product-related inquiries from potential clients and help close sales by providing in-depth product knowledge. • Participate in client meetings or calls to answer technical questions, demonstrate product functionality, and address concerns. 4. Product Marketing • Support the marketing team in creating marketing materials (e.g., brochures, videos, website content) that effectively communicate the product's value and features. • Help develop and execute go-to-market strategies for new product launches. • Assist in conducting customer research, surveys, and interviews to understand user experience and gather testimonials for promotional content. 5. Cross-Functional Collaboration • Work closely with the development and engineering teams to relay customer feedback and feature requests, ensuring the product meets market needs. • Collaborate with customer support teams to troubleshoot and resolve product issues, ensuring a seamless user experience. • Contribute to cross-departmental meetings to align on product goals, timelines, and deliverables. 6. Product Analytics and Reporting • Collect and analyse product usage data, customer feedback, and sales performance to identify product opportunities and areas for improvement. • Provide regular reports on product performance, market trends, and competitive analysis to key stakeholders. • Track product success metrics, such as adoption rates, user satisfaction, and overall revenue impact.