Digital Advertising Specialist
RM 3,000 - RM 4,000 / month
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Responsibilities and Duties:
- Design and execute strategic paid advertising campaigns to attract targeted audiences, generate leads, and drive conversions.
- Research and analyze clients’ brands to develop impactful advertising strategies and media plans.
- Monitor and assess campaign performance using analytical tools, providing detailed reports with actionable insights and recommendations.
- Track campaign progress and deliver compelling presentations during campaign reviews to showcase results and improvements.
- Work closely with client servicing and creative teams to ensure seamless campaign execution and achievement of key performance indicators (KPIs).
- Stay informed about competitors and proactively recommend strategies to keep clients ahead in their industries.
- Keep up with the latest trends, best practices, and platform updates in the paid advertising landscape.
Qualifications and Skills:
- Diploma or Bachelor's degree in Marketing, Advertising, or a related field.
- Minimum of 1-2 years of proven experience in managing successful paid advertising campaigns across various platforms.
- Strong hands-on experience with Search Engine Marketing (SEM), Google Ads, Paid Search, Performance Marketing, and Pay-Per-Click (PPC).
- Prior experience in roles such as Ad Operations Specialist, Media Buyer, or Programmatic Specialist is preferred but not mandatory.
- Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint) and Google Workspace tools (Sheets, Docs, Slides).
- Required expertise in Google Analytics, Google Tag Manager, and Facebook Ads Manager.
- Experience in social media content scheduling and posting is an added advantage.
Job Types: Full-time, Permanent
Pay: RM3,000.00 - RM4,000.00 per month
Benefits:
- Dental insurance
- Health insurance
- Maternity leave
- Meal allowance
- Opportunities for promotion
- Parental leave
- Professional development
- Vision insurance
- Work from home
Schedule:
- Monday to Friday
Supplemental Pay:
- Performance bonus
Work Location: In person