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Digital Advertising Specialist

RM 3,000 - RM 4,000 / month

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Responsibilities and Duties:

  • Design and execute strategic paid advertising campaigns to attract targeted audiences, generate leads, and drive conversions.
  • Research and analyze clients’ brands to develop impactful advertising strategies and media plans.
  • Monitor and assess campaign performance using analytical tools, providing detailed reports with actionable insights and recommendations.
  • Track campaign progress and deliver compelling presentations during campaign reviews to showcase results and improvements.
  • Work closely with client servicing and creative teams to ensure seamless campaign execution and achievement of key performance indicators (KPIs).
  • Stay informed about competitors and proactively recommend strategies to keep clients ahead in their industries.
  • Keep up with the latest trends, best practices, and platform updates in the paid advertising landscape.

Qualifications and Skills:

  • Diploma or Bachelor's degree in Marketing, Advertising, or a related field.
  • Minimum of 1-2 years of proven experience in managing successful paid advertising campaigns across various platforms.
  • Strong hands-on experience with Search Engine Marketing (SEM), Google Ads, Paid Search, Performance Marketing, and Pay-Per-Click (PPC).
  • Prior experience in roles such as Ad Operations Specialist, Media Buyer, or Programmatic Specialist is preferred but not mandatory.
  • Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint) and Google Workspace tools (Sheets, Docs, Slides).
  • Required expertise in Google Analytics, Google Tag Manager, and Facebook Ads Manager.
  • Experience in social media content scheduling and posting is an added advantage.

Job Types: Full-time, Permanent

Pay: RM3,000.00 - RM4,000.00 per month

Benefits:

  • Dental insurance
  • Health insurance
  • Maternity leave
  • Meal allowance
  • Opportunities for promotion
  • Parental leave
  • Professional development
  • Vision insurance
  • Work from home

Schedule:

  • Monday to Friday

Supplemental Pay:

  • Performance bonus

Work Location: In person