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- Craft intuitive consumer journeys, user experience maps, and interactive prototypes that bring design concepts to life.
- Design page layouts, templates, and essential web graphics to meet project requirements.
- Produce low-fidelity concepts, product briefs, wireframes, information architecture, and interaction flows.
- Develop responsive web templates optimized for desktops, laptops, mobile devices, and tablets.
- Create visual assets for websites, company brochures, and electronic newsletters that align with the brand identity.
- Conduct usability testing, analyze feedback, and implement improvements to optimize user experiences.
- Draft detailed functional requirements and collaborate with engineers and other teams to execute cohesive design plans.
- Continuously improve the quality and performance of the company’s web portals through regular updates and enhancements.
- Implement SEO best practices in web designs to drive traffic and improve search engine rankings.
- Manage and maintain a centralized repository of design assets for efficient access and reuse.
- Stay abreast of emerging trends, tools, and techniques in web design to ensure designs remain innovative and competitive.
- Execute additional tasks and responsibilities as required to meet organizational objectives.