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Digital Marketing Executive
RM 3,000 - RM 4,000 / month
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Job Responsibilities
1. Social Media & Paid Advertising Management:
- Manage and optimize Meta (Facebook & Instagram) Business accounts, ensuring regular content posting, engagement, and audience growth.
- Create, run, and monitor Facebook & Google Ads campaigns, ensuring high ROI and conversion rates.
- Develop targeted ad strategies based on audience insights and analytics.
- Track, analyze, and report on campaign performance, making data-driven improvements.
2. SEO Strategy & Website Management:
- Optimize the Poet Living website for search engines to improve rankings for relevant keywords.
- Conduct regular SEO audits to enhance website structure, content, and technical aspects for better visibility.
- Implement basic front-end & back-end updates (e.g., product descriptions, meta tags, page speed improvements).
- Collaborate with the team to ensure a seamless user experience (UX) and customer journey on the website.
3. E-commerce & Platform Management
- Work with Shopify or other e-commerce platforms to enhance digital sales strategies.
- Optimize website performance for a seamless shopping experience.
4. Data Analysis & Reporting:
- Analyze digital marketing data and provide actionable insights
- Report on campaign performance, engagement trends, and customer behaviors.
5. Creative Branding & Storytelling:
- Develop engaging content that aligns with brand storytelling.
- Ensure brand consistency across all digital channels.
Job Requirements
- 1-3 years of experience in digital marketing, social media management, or paid advertising.
- Hands-on experience with Facebook Ads Manager & Google Ads (including campaign setup, optimization, and reporting).
- Strong knowledge of SEO, keyword research, and Google Search Console.
- Familiarity with Shopify or other e-commerce platforms, with basic HTML & CSS understanding.
- Strong analytical skills and the ability to translate data into actionable insights.
- Creative mindset with a strong understanding of branding and storytelling.
- Proactive, detail-oriented, and able to manage multiple projects simultaneously.
Job Type: Full-time
Pay: RM3,000.00 - RM4,000.00 per month
Benefits:
- Health insurance
- Maternity leave
- Opportunities for promotion
- Professional development
Schedule:
- Day shift
- Monday to Friday
Experience:
- SEO: 2 years (Preferred)
- Facebook Advertising: 2 years (Preferred)
- Google Ad Manager: 2 years (Preferred)
- E-commerce: 1 year (Preferred)
- Digital marketing: 2 years (Preferred)
- Social media management: 2 years (Preferred)
Work Location: In person