
Digital Marketing
RM 3,000 - RM 5,000 / month
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- Develop and execute comprehensive digital marketing campaigns across various channels, including PPC, SEO, social media, and email marketing.
- Oversee and optimize the travel agency's website, ensuring IT is user-friendly and conversion-optimized (e.g., booking forms, destination pages).
- Create compelling content for blogs, newsletters, social media, and other platforms, focusing on promoting travel packages, tips, and destination highlights.
- Manage paid advertising campaigns (Google Ads, Facebook, Instagram, etc.) to attract travel enthusiasts and maximize visibility.
- Utilize social media platforms to engage with customers, address inquiries, and produce community-driven content.
- Collaborate with travel partners and influencers to co-create content and cross-promote services.
- Continuously monitor and analyse performance data, adjusting campaigns to drive bookings and enhance conversion rates.
- Stay abreast of the latest travel trends, destination insights, and marketing innovations within the travel industry.
- Bachelor’s degree in Marketing, Communications, Travel & Tourism, or a related field.
- Proven experience in digital marketing, preferably within the travel or tourism industry.
- Strong expertise in SEO, SEM, Google Analytics, and social media platforms (Facebook, Instagram, Twitter, LinkedIn), as well as email marketing tools.
- Experience in managing paid advertising campaigns (Google Ads, Facebook Ads, etc.).
- Ability to create compelling, travel-focused content across various digital platforms.
- Excellent analytical skills with the ability to interpret data and optimize campaigns for improved performance.
- Proficiency in creating video or visual content to effectively promote travel destinations.
- Prefer candidates who are fluent in both written and spoken Mandarin and English. Fluency in additional languages is an advantage.
- Competitive salary based on experience.
- Annual leave.
- 5 working days per week.
- EPF & Socso.