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Digital Marketing

RM 3,000 - RM 5,000 / month

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  • Develop and execute comprehensive digital marketing campaigns across various channels, including PPC, SEO, social media, and email marketing.
  • Oversee and optimize the travel agency's website, ensuring IT is user-friendly and conversion-optimized (e.g., booking forms, destination pages).
  • Create compelling content for blogs, newsletters, social media, and other platforms, focusing on promoting travel packages, tips, and destination highlights.
  • Manage paid advertising campaigns (Google Ads, Facebook, Instagram, etc.) to attract travel enthusiasts and maximize visibility.
  • Utilize social media platforms to engage with customers, address inquiries, and produce community-driven content.
  • Collaborate with travel partners and influencers to co-create content and cross-promote services.
  • Continuously monitor and analyse performance data, adjusting campaigns to drive bookings and enhance conversion rates.
  • Stay abreast of the latest travel trends, destination insights, and marketing innovations within the travel industry.
  • Bachelor’s degree in Marketing, Communications, Travel & Tourism, or a related field.
  • Proven experience in digital marketing, preferably within the travel or tourism industry.
  • Strong expertise in SEO, SEM, Google Analytics, and social media platforms (Facebook, Instagram, Twitter, LinkedIn), as well as email marketing tools.
  • Experience in managing paid advertising campaigns (Google Ads, Facebook Ads, etc.).
  • Ability to create compelling, travel-focused content across various digital platforms.
  • Excellent analytical skills with the ability to interpret data and optimize campaigns for improved performance.
  • Proficiency in creating video or visual content to effectively promote travel destinations.
  • Prefer candidates who are fluent in both written and spoken Mandarin and English. Fluency in additional languages is an advantage.
  • Competitive salary based on experience.
  • Annual leave.
  • 5 working days per week.
  • EPF & Socso.