What You’ll Be Doing:- Work closely with the marketing team to develop and execute comprehensive digital advertising strategies, including defining campaign goals, target audience, and budget allocation.
- Create engaging ad content creatives and continuously optimize ad content performance to improve click-through rates (CTR), conversion rates, and return on ad spend (ROAS).
- Conduct audience research and segmentation to refine targeting strategies and ensure ads reach the right demographics.
- Implement A/B testing for ad elements to optimize campaign effectiveness.
- Assist in managing advertising budgets and monitoring spending to ensure adherence to budgetary constraints.
- Generate reports on campaign performance and provide actionable insights for improvement.
- Stay up to date with industry trends and emerging advertising platforms.
- Prepare promotional ideas/content based on client's requirement.
- Content creation for social media.
- Industry related marketing for various iGaming platforms.
Who We’re Looking For:- Junior or Senior Level
- At least 1 year experience in relevant job.
- Bachelor's degree in Marketing, Advertising, or related field (fresh graduates are welcome to apply).
- Good command in Mandarin, English & Cantonese.
- Fresh graduate are welcome to apply
- Passion for digital marketing and eagerness to learn and grow in the field.
- Proven experience in developing and executing digital advertising campaigns across multiple platforms.
- Edit video using tools like CapCut, Canva or other industry-standard software.
- Usage of any analytic tools (Google Analytic, Facebook Insight or any related platform)
- Excellent communication, teamwork and time management skills.
- Training will be provided to help you develop the skills necessary to succeed in this role.
- Tech savvy, strong sense on latest marketing trend.
- Able to update ads status/handling ads issue on after working hour/weekend – no need to back office.
- Candidates fluent in mandarin are preferred as the role requires the candidate to deal with mandarin speaking clients
Why Join Us Today:-- EPF/SOCSO/EIS
- Petrol Allowance
- Medical, Dental, Optical Coverage
- Birthday Benefit
- Long Service Reward
- Holiday Eve Early Release
- Annual Leave
- Annual Bonus
- Target Bonus
- Performance Bonus
- Dividend
- Company Trip & Team Building
- Company retreats, outings and makan occasions
- Opportunities for salary increments, self-development and career
- Fun and young working environment