Senior Digital Analyst

The Senior Digital Analyst be responsible in the development of strong strategic digital plans, managing the strategy, implementation and monitoring of approved plans across assigned client(s). The Senior digital Analyst has experience in Community Management across multiple social channels, Insights & Analytics/Measurement understanding, and Paid Media experience. Leads social strategies, campaigns and initiatives— confidently addressing and planning questions ranging from social format to platform functionality. Job Description • Creates content calendars that move beyond channel tactics to support business objectives. • Works with team to schedule organic posts and the media team on paid campaigns. • Partners and collaborates with media, analytics, creative and design teams. • Works across video, branding campaigns, broader marketing initiatives. • Develops guides for community manager responses to train clients' internal teams. • Works with project management on timelines and budgets. • Handles social media reporting. • Uses third-party platforms to schedule organic campaigns. • Be on top of competitive social activities. • Pulse on news, trends and developments in social media marketing. Requirements: • Education: Bachelor’s degree in communications, Advertising, Marketing, or a related field. • Experience: Minimum of 3 years of hands-on experience managing social media accounts for brands or agencies. • Expertise: Proven track record in social media strategy development and campaign execution. • Skills:  Strong content creation capabilities across multiple formats.  Proficiency in digital analytics and various social media platforms.  Experience with social media analytics tools to track performance and identify trends.  Strong background in community management across multiple social platforms.  Knowledge of paid media, influencer marketing, and content performance analytics.  Deep understanding of content performance measurement and audience insights. • Mindset: Strategic thinker with a problem-solving approach. • Communication: Excellent verbal and written communication skills with the ability to present insights effectively. • Collaboration: Ability to work cross-functionally with creative, media, analytics, and project management teams. • Adaptability: Highly adaptable and proactive in staying ahead of social media trends and emerging technologies.