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Digital Marketing Executive

RM 2,500 - RM 3,500 / month

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Content Creation:

· Develop compelling and creative social media content, including text, images, videos, and graphics.

· Ensure all content aligns with brand guidelines and reflects the company's voice and values.

· Stay up-to-date with industry trends and incorporate relevant elements into content creation.

Social Media Management:

· Manage and maintain social media accounts across various platforms (e.g., Facebook, Instagram, TikTok).

· Schedule and publish posts to ensure consistent and timely content delivery.

· Monitor and respond to comments, messages, and mentions to engage with the audience and address inquiries or concerns.

Audience Growth and Engagement:

· Implement strategies to increase the number of followers, likes, and shares.

· Foster a sense of community by actively engaging with followers and influencers.

· Analyse and leverage social media analytics to identify trends and opportunities for improvement.

Social Media Advertising:

· Plan and execute paid social media advertising campaigns to boost reach and conversions.

· Monitor ad performance and optimize campaigns for maximum ROI.

Social Media Calendar and Reporting:

· Create and maintain a content calendar to ensure a consistent posting schedule.

· Prepare regular reports on key social media metrics, such as reach, engagement, and conversion rates.

· Present findings and insights to management for strategy refinement.

Collaboration:

· Coordinate with marketing, design, and content teams to align social media efforts with overall marketing initiatives.

· Collaborate with influencers and brand advocates to amplify brand messaging.

Crisis Management:

· Be prepared to respond promptly and professionally to any negative feedback or crisis situations on social media.

Social Media Trends and Platform Updates:

· Stay informed about the latest social media trends, algorithm changes, and platform updates.

· Identify opportunities to leverage new features and functionalities for improved performance.

Compliance and Policies:

· Ensure social media activities adhere to legal guidelines and company policies.

Budget Management:

· Assist in managing the social media budget, tracking expenses, and optimizing spending.

E-Commerce Planning:

· Assist in managing the market place platform such as creating a chat broadcast, edm’s and ads spend

Key Opinion Leader or Influencer sourcing:

· Ensure KOL or influencers stay updated with postings and align with the Brand DNA

· To source for new KOL or influencers every month.

Job Types: Full-time, Permanent, Fresh graduate

Pay: RM2,500.00 - RM3,500.00 per month

Benefits:

  • Opportunities for promotion
  • Professional development

Schedule:

  • Monday to Friday

Supplemental Pay:

  • Overtime pay
  • Performance bonus