
Live Streaming Operations Executive (Mandarin Speaking)
RM 3,500 - RM 5,500 / month
Checking job availability...
Original
Simplified
- Develop and execute the overall strategy for TikTok live selling operations, setting clear goals to drive both sales and brand growth.
- Team Building & Leadership: Recruit, train, and manage a high-performing livestream team. Establish and monitor performance metrics to ensure the team meets or exceeds targets.
- Content & Campaign Planning: Design creative and engaging livestream content based on market trends. Plan and coordinate promotions, interactive segments, and special campaigns that boost viewer engagement and conversion rates.
- Influencer & Partnership Management: Identify, collaborate with, and maintain relationships with key opinion leaders (KOLs) and influencers. Leverage external partnerships to optimize resource sharing and enhance brand presence.
- Data Monitoring & Analysis: Regularly track and analyze key performance indicators (KPIs), livestream metrics, sales conversion, and customer feedback. Use data-driven insights to fine-tune strategies and improve overall performance.
- Market Research & Innovation: Keep abreast of emerging trends in livestream e-commerce and social media marketing. Continuously explore and implement innovative operational models to maintain competitive advantage on the TikTok platform.
- Bachelor’s degree or above, preferably in Marketing, Media, E-commerce, or related fields.
- Minimum of 5 years of experience in e-commerce live streaming, social media, or new media operations. Hands-on experience with TikTok or similar short video/live streaming platforms is preferred.
- Able to communicate in Mandarin, English and Bahasa Malaysia.
- Experience in managing and training Malay TikTok live stream hosts.
- Hands-on experience in selling products through TikTok livestreams.
- Proficient in team management and cross-departmental collaboration, with strong skills in communication, motivation, training, and performance management.
- Solid data analysis skills, able to identify issues and adjust strategies based on data insights, with proven success in optimizing operations.
- Sharp market insights and innovative thinking, well-versed in e-commerce trends and the live streaming industry landscape, with the ability to quickly adapt to market changes.
- Other qualities: Strong stress management, execution capability, results-oriented mindset, willingness to embrace challenges, and a sense of responsibility.
- EPF/SOCSO
- Competitive salary (negotiable based on experience)
- Annual Leave
- Medical Leave
- Performance-based year-end bonuses
- Incentive programs
- Health insurance
- Team-building events
- Paid time off
- Comprehensive career development
- Training opportunities