BRAND MANAGER / ASSISTANT MANAGER

Job Description: Conduct market research to understand consumer behavior, market trends, and competitive landscape. Manage and plan effective and impactful campaigns, ensuring above-the-line and below-the-line. marketing activities are in line with brand’s strategic business direction. Executing marketing plans and works closely with all involved cross-functional areas of the business. Preserves consistency while ensuring that all brand material express the most effective and recognizable company message. Market research (qualitative and quantitative) and competitors’ analysis. Ensure productive working relationships among team members and between agency departments, other agencies, and media vendors and to ensure material submission deadlines for media is met. Assist in development, implementation and evaluation of advertising and consumer promotions. Work closely with partners and agencies on copy writing of articles, marketing material and etc. To work closely with internal and external designers to produce materials of visual impact and within our brand guidelines. Manage post campaign reports and brand analytics with actionable recommendations that improve Burger King’s business objectives. Liaising with agencies and monitoring each campaign to measure success of each campaign run to be able to provide a post-campaign report and analysis. Ensure brand positioning and tone and matter is adhered to in all external and external communication activities. Ensure customer engagement on social platforms. Project management which include project status reporting, tracking and follow up to ensure projects are produced on time and within budget. Be the go-to person for project status updates and effectively coordinate development of estimates, billings and vendor invoices within approved budgets branding activities. Consolidate and upkeep of relevant marketing reports and presentations. Requirements: Bachelor's degree in marketing, business administration, or a related field; advanced degree or professional certifications are a plus. Minimum 3 years experience’ in brand marketing. Strong analytical abilities and data-driven decision-making. Proficiency in local market dynamics and consumer behavior. Excellent communication and negotiation skills. Ability to work in a fast-paced environment. Key Business Relationships Internal / External: Internal – Marketing team, Operations team, all HODs and Functional Heads. External – Vendors and contractors, landlords and potential business partners. Perks & Benefits Regular team activities Medical insurance Open culture Personal development opportunities Company Social Events Employee Discount Free Meal Voucher Free Gym Facilities Free Car Park Free Mobile Plan (40GB Data and Unlimited Call) Panel Clinic