Manager, Marketing & Student Recruitment

- Develop public relations and marketing strategies, digital and social media programs to achieve corporate objectives. - Increase the number of recruited students as per the College's strategic aims and targets. - Development and ownership of student recruitment strategies including development of recruitment plan(s) for all markets and across all levels and modalities. Working closely with the Chief Executive. - Responsible for digital communications, which include corporate websites, social media sites, and media asset database. - Organize project or support corporate events related to the execution of internal and external communication strategies. - Overall responsibility for recruitment budgets, ensuring they are properly allocated and monitored for effectiveness. - Build strong relationships with existing and potential clients. - Organize and support marketing programs to engage the clients. - Explore new and existing international markets. - Develop and execute comprehensive communication strategies aligned with company goals. - Develop crisis communication strategies and lead crisis efforts. - Manage matters regarding team planning and resource allocation within the department. - To improve product/programme marketability and profitability - To provide good leadership, support, consultation and advice to the sales & marketing teams and ensure that the student population targets are met. - Undertake any tasks as required by the Management from time to time and able to work independently.