
Social Media & Content Specialist
Salary undisclosed
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Role Overview:
PichaEats is seeking a Social Media & Content Specialist who can bring our stories to life online. This role involves crafting engaging content, managing social platforms, and supporting campaign messaging across all communication touchpoints — from festive campaigns to everyday brand storytelling.
Key Responsibilities:
Content Creation & Storytelling
- Plan and create engaging posts for LinkedIn, Instagram, and other platforms.
- Write blog articles, SEO-driven content, and campaign messaging.
- Collaborate with the team on seasonal campaigns like Ramadan & Raya, Xmas, Deepavali, IWD, CNY, etc.
- Draft compelling press releases for media and partner features.
Campaign Support & Brand Voice
- Support the creative direction for marketing visuals and copy.
- Draft landing page content for festive promotions and new launches.
- Keep the PichaEats tone consistent across all written content.
KOL & Visual Support
- Assist in coordinating with KOLs and collaborators for social media campaigns.
- Help with photography direction, visuals, and shoot logistics (when needed).