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Marketing & Communications Manager
Salary undisclosed
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An exciting opportunity to join our team within a growing ICT Services company, as a Marketing & Communication Specialist in our Global Sales & Marketing Team. The Getronics family is an ICT Services group consisting of the Getronics and Connectis brands. With an extensive history that extends over 130 years, the Getronics family has nearly 4,000 employees in 20 countries across Europe, Asia Pacific & Latin America, and has a complete portfolio of integrated ICT services for the large enterprise and public sector markets. This includes Workplace, Applications, Smart Spaces, Unified Communications, Data Centre, Cloud, Consulting, Partner Technology, Managed Services and Security. We are a team full of diverse people focused on a common goal - to reimagine the future through digital experience. Our strength is that we embrace and rely on that diversity and cultural differences to bring a wealth of perspectives to this one common cause. Getronics supports its employees to become experts in their field through continuous development, leveraging our in-house University and internal recruitment program. Role Purpose: The Marketing & Communications Manager is responsible for setting up and executing Getronics marketing & communication plans for services/products, including digital campaigns, press relations, creation of thought leadership content and sales collateral. Working closely together with the global team you will align company goals with regional market priorities to deliver compelling content and experiences, while generating demand, new business opportunities and raising brand awareness in the market. Responsibilities/Accountability: • Marketing Communications – Targeting Customers for the full range of Getronics services (and products) including management and development of marketing campaigns & events, direct marketing operations & the management of appropriate third parties. Determining the appropriate media & events for maximizing customer awareness & ensuring the Company gains maximum value from all corporate events and exhibitions. • PR & Brand – Management of external press and brand management. Establish Getronics’ position as global ICT services and Digital Solutions • Project management of plans by working with key business stakeholders to gain feedback and execution assistance. Proactively communicating key information from customers and internal stakeholders through the web, e-mail, video, events and employee communication sessions. • Relationship building internally - as you will need to work together with the different teams: sales, pre sales, portfolio and business experts to gain the best value and knowledge of Getronics and its business Skills/Experience • at least a bachelor degree (Business Administration, Marketing and/or Marketing communication). • at least 5 years’ experience in an international Marketing role in an IT or technology environment. • general understanding of modern marketing best practises including customer buying journeys & funnels, marketing automation, content strategy, lead nurturing, landing page design, copywriting, agile experimentation, account based marketing (ABM), analytics, search engine optimisation, social media and paid advertising • experience of technologies such as WordPress, Google Analytics, Meltwater, LinkedIn Navigator, Pardot and Salesforce a plus • ability to develop and deliver a cohesive marketing plan, including messaging, audience and execution. • a customer-centric mindset, applicable in everything we do: messaging, campaigns, collateral, etc. • experience with managing budgets