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Digital Marketing and Advertising Executive

RM 4,800 - RM 6,000 / month

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  • Develop and implement online and offline marketing strategies aligned with marketing goal.
  • Conduct research on market trends, brand’s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions.
  • Utilize customer feedback and data analytics to refine marketing strategies and improve targeting.
  • Create high-quality written content for Vince Academy social media platforms and training materials.
  • Manage social media channels and publish content to reach the target audience.
  • Launch and monitor Facebook ad campaigns, ensuring proper tracking and performance measurement.
  • Oversee the digital marketing efforts, including website optimization, content strategy, email marketing campaigns, SEO/SEM, and paid advertising.
  • Identify areas for improvement in the user experience and optimizing landing pages and website elements to increase conversions.
  • Manage website by creating digital marketing funnel that direct to payment gateway.
  • Generate monthly reports with key performance metrics and insights for management review.
  • Develop marketing budgets and allocate resources effectively across campaigns and activities.
  • Monitor spending to ensure adherence to the budget and ROI targets.
  • Attend to sales enquiries and find potential customers through various sales channels like cold calling, networking or company workshop.
  • Such other scope may be determined by the Employer from time to time activities.
  • Monitor spending to ensure adherence to the budget and ROI targets.
  • Attend to sales enquiries and find potential customers through various sales channels like cold calling, networking or company workshop.
  • Such other scope may be determined by the Employer from time to time.
  • Diploma or Degree in Marketing, Mass Communication, Advertising, or a related field.
  • Minimum 2 years of relevant work experience in an advertising agency or marketing role.
  • Strong understanding of advertising principles, media planning, and campaign analysis.
  • Proficient in tools such as Meta Business Suite, and basic analytics platforms.
  • Able to manage multiple projects simultaneously and work under tight deadlines.
  • Creative, detail-oriented, and results-driven.
  • Proficiency in Chinese & English (Spoken & Written) is compulsory.
  • EPF & SOCSO
  • Performance-based Incentives
  • Bonus
  • Company trips
  • Career Advancement