
Digital Marketing and Advertising Executive
RM 4,800 - RM 6,000 / month
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- Develop and implement online and offline marketing strategies aligned with marketing goal.
- Conduct research on market trends, brand’s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions.
- Utilize customer feedback and data analytics to refine marketing strategies and improve targeting.
- Create high-quality written content for Vince Academy social media platforms and training materials.
- Manage social media channels and publish content to reach the target audience.
- Launch and monitor Facebook ad campaigns, ensuring proper tracking and performance measurement.
- Oversee the digital marketing efforts, including website optimization, content strategy, email marketing campaigns, SEO/SEM, and paid advertising.
- Identify areas for improvement in the user experience and optimizing landing pages and website elements to increase conversions.
- Manage website by creating digital marketing funnel that direct to payment gateway.
- Generate monthly reports with key performance metrics and insights for management review.
- Develop marketing budgets and allocate resources effectively across campaigns and activities.
- Monitor spending to ensure adherence to the budget and ROI targets.
- Attend to sales enquiries and find potential customers through various sales channels like cold calling, networking or company workshop.
- Such other scope may be determined by the Employer from time to time activities.
- Monitor spending to ensure adherence to the budget and ROI targets.
- Attend to sales enquiries and find potential customers through various sales channels like cold calling, networking or company workshop.
- Such other scope may be determined by the Employer from time to time.
- Diploma or Degree in Marketing, Mass Communication, Advertising, or a related field.
- Minimum 2 years of relevant work experience in an advertising agency or marketing role.
- Strong understanding of advertising principles, media planning, and campaign analysis.
- Proficient in tools such as Meta Business Suite, and basic analytics platforms.
- Able to manage multiple projects simultaneously and work under tight deadlines.
- Creative, detail-oriented, and results-driven.
- Proficiency in Chinese & English (Spoken & Written) is compulsory.
- EPF & SOCSO
- Performance-based Incentives
- Bonus
- Company trips
- Career Advancement