SEO MANAGER / ASSISTANT SEO MANAGER

About This Role: We are seeking a highly skilled and strategic SEO Manager / Assistant Manager with expertise in global SEO to lead and optimize SEO efforts across multiple regions. The ideal candidate will have a proven track record of developing and executing sophisticated, data-driven SEO strategies that drive organic growth, enhance brand visibility, and improve search engine rankings on a global scale. This role requires an in-depth understanding of international SEO best practices, technical SEO, and the ability to work across diverse regions, ensuring a consistent and impactful SEO strategy aligned with the clients’ business goals. Job Description: • Global SEO Strategy Development: Lead the design and implementation of advanced global SEO strategies that align with overarching business objectives. Drive organic growth in multiple international markets by tailoring SEO initiatives to regional differences while maintaining a cohesive global SEO vision. • International Keyword Research & Market Analysis: Conduct advanced keyword research and market analysis for different geographies, considering local search behaviors, language variations, and regional trends. Identify high-value search opportunities and optimize for regional search intent to maximize organic reach across countries. • Technical SEO Audits & Global Site Optimization: Perform technical SEO audits for international websites to ensure optimal performance across diverse regions. Oversee issues such as regional site architecture, hreflang implementation, multi-language SEO, local hosting considerations, and global crawl optimization to ensure seamless indexing and search engine visibility worldwide. • Advanced On-Page Optimization for Global Audiences: Optimize essential on-page elements (e.g., meta tags, schema markup, headings, URLs, images) for multiple languages and regions. Ensure consistency in applying SEO best practices across global websites while tailoring content to meet local preferences and search intent. • Off-Page SEO & International Link-Building: Lead the development and execution of advanced off-page SEO and link-building strategies across global markets. Oversee the creation of high-quality backlinks, outreach efforts, and digital PR campaigns, focusing on increasing domain authority and driving organic visibility in various regions. • Cross-Regional Team Collaboration: Work closely with content creators, developers, product teams, and regional marketing teams to ensure that SEO is integrated into all aspects of the website and digital assets. Foster collaboration to ensure that SEO best practices are followed consistently across regions, languages, and platforms. • SEO Analytics & Global Performance Reporting: Oversee the tracking and reporting of global SEO performance metrics, including organic traffic, keyword rankings, conversion rates, and regional site performance. Utilize analytics platforms (e.g., Google Analytics, SEMrush, Ahrefs) to gather insights and make data-driven recommendations to optimize global SEO campaigns. • Stay Ahead of Global SEO Trends & Algorithm Updates: Stay current with the latest global SEO trends, search engine algorithm updates, and regional search engine practices. Adapt global SEO strategies proactively in response to algorithm changes and emerging best practices, ensuring that the organization remains competitive across markets. • Global Competitive Analysis & Market Intelligence: Continuously monitor and analyze competitor SEO strategies across various regions. Identify emerging trends, content gaps, and SEO opportunities to refine and optimize our global competitive positioning and respond to market changes. • Team Leadership & Development: Lead and mentor a diverse team of SEO specialists, fostering innovation and collaboration across global markets. Provide guidance and support to ensure that SEO strategies are executed efficiently and effectively, while driving continuous learning and improvement within the team. Job Requirements • Extensive experience (5+ years) in an SEO leadership role, with a focus on global SEO strategies for large-scale, multi-market websites. • Proven success in developing and executing sophisticated SEO campaigns that drive organic growth across multiple international markets. • Deep understanding of technical SEO, including hreflang implementation, multi-country website management, regional hosting, and global crawl optimization. • Expertise in advanced keyword research and market analysis across different geographies and languages. • Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Screaming Frog, and other advanced analytics platforms. • Strong knowledge of regional search engine behaviors, local SEO trends, and international content optimization. • Experience in implementing international SEO strategies, including multilingual SEO, regional search trends, and adapting content for different cultural contexts. • Strong analytical and problem-solving skills, with the ability to assess complex data and provide actionable insights. • Excellent leadership, communication, and project management skills, with experience managing remote or geographically dispersed teams. • Ability to work cross-functionally with content, development, marketing, and product teams to execute global SEO strategies. • A background in managing or working with global SEO teams across different time zones and cultures. • Up-to-date with the latest trends in global SEO, including mobile-first indexing, structured data, and AI-driven search trends.