Content Specialist

Job Description

Content Writing & Research

• Write and deliver high-quality, engaging content with a focus on finance and blockchain to improve SEO rankings while maintaining the brand’s voice and personality.
• Produce content projects, including SEO articles, social media posts, and captions.
• Rewriting, editing, proofreading, and updating existing articles to enhance readability, engagement, and keyword effectiveness.
• Create compelling copy for various platforms such as Instagram, Telegram, Facebook, etc.
• Assist in the development of poster ideas, including creating catchy headlines, taglines, and content for visual campaigns in collaboration with designers.

Content Ideation & Research

• Conduct in-depth research on finance, blockchain, and related topics to draft well-informed article outlines and propose content ideas for client approval.
• Stay up-to-date with the latest content trends, both long and short form, to implement best practices that drive conversions.
• Collaborate on promotional strategies by brainstorming themes and content for marketing campaigns, including product launches and seasonal promotions.

Additional Responsibilities

• Video Script Writing: Create engaging and clear scripts for promotional, explainer, or corporate videos to align with marketing objectives.
• Business Presentation Writing/Proofreading: Assist in crafting and proofreading presentations to ensure clarity, professionalism, and alignment with brand messaging and business goals.

Requirements

• Strong writing skills in both English and Chinese are a must.
• Bachelor’s degree in Marketing, Communications, Journalism, English, or any related field is preferred.
• At least 2-4 years of experience in content writing, with a strong understanding of SEO and keyword strategies. Agency experience is a plus.
• Experience in using AI-powered writing tools such as ChatGPT, Bard, or Perplexity AI to assist in generating content ideas and improving content quality.
• Experience with creative collaboration in designing posters and writing promotional content.
• Familiarity with creating scripts for video content and writing/proofreading business presentations is an added advantage.

What Clef Beauty can provide:

Endless possibility of growth and start up experience.

We believe in creativity and encourage thinking out of the box culture.

Competitive remuneration package and Flexi working hours can be discussed.