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You’re an established client lead and have their confidence to guide them to solutions that
meets their business needs. You are experienced at orchestrating multiple capabilities and
problem-solving to pull the solutions off flawlessly.
You have a solid foundation of managing clients and developing senior level client
relationships. You’re driven by our mission to make our clients’ brands and businesses matter,
and fundamentally believe that creativity and earning influence for our clients have the power
to change fortunes. You are becoming a trusted advisor to clients, which means you have a
track record of delivering consistently to a high standard while striking the right balance
between protecting client and agency interests. Clients discuss business issues with you
looking for your advice. You’re adept at leveraging your relationships with internal and external
stakeholders to overcome any obstacles for your project.
Responsibilities:
- Make our clients’ brands matter by providing best in class in PR and Influence approach, as well as bringing together the best mix of company's crafts and expertise to solve business problems and build agency reputation.
- Become a trusted advisor to the clients to build client satisfaction and intimacy which maintains key relationships and opens up new growth opportunities for the agency.
- Independently lead integrated accounts (PR / Social), manage team members working on the account to produce consistently good results, while building a highly-engaged team.
- Be able to successfully collaborate and lead new business proposals or pitches, and work across departments, including Strategy and Creative Leads, on larger / PR-led integrated pitches.
- Responsible for revenue and margin growth and protection - including joint ownership with Directors of locally agreed practice targets.
- Business and finance management, meets billability targets and ensures the team does the same for their levels.
- Understands our contractual agreements and their impact on agency procedures.
Requirements:
- Ability to bring the best practices, insights and trends in social media marketing to create best-in-class work that generates shareability, talkability, reputation and earned media
- Ability to stream briefs into the right workflow based on past experience and a strong understanding of integrated marketing communications principles.
- A good understanding of PR capabilities (e.g. media relations, content creation, influencer engagement) and have experience in integrating it into every applicable project.
- Relationship-building with internal and external stakeholders to facilitate project outcomes.
- Ability to think ahead from both technical expertise (of project management and production) and relationships to smooth problem-solving.
- A trusted client advisor, you are able to listen to client needs without agenda and give them the best advice that strikes the right balance of protecting client and agency interests.
- Dealing with senior clients and lay the foundations for senior client relationships.
- Manage direct reports to impart client service skills and groom them in their growth and promotion. You indirectly manage several supporting team members across the wider team due to cross-practice accounts you will lead on.
- more than 10 years’ relevant experience in PR agency / social agency / in-house client communications.
