Digital Marketing Department - Manager

Full Time, onsite
Mydin Malaysia
Subang Jaya, Malaysia

Salary undisclosed

Apply on

Linkedn

Original

Simplified

Company Description

Established in 1957, Mydin Mohamed Holdings Berhad (MYDIN) is Malaysia's largest wholesale and retail chain known for its wide selection of products and wholesale pricing policy. With a focus on energizing and empowering over 6000 team members, MYDIN is committed to creating job opportunities and supporting suppliers while bringing positive impact to the nation. The company's presence is aimed at delivering customer shopping happiness through quality and affordable products.

Role Description

This is a full-time on-site role as a Digital Marketing Manager at Mydin Malaysia located in Subang Jaya. The Digital Marketing Manager will be responsible for social media marketing, lead generation, marketing strategy, web analytics, and overall digital marketing initiatives to enhance the company's online presence and drive customer engagement.

Duties and responsibilities

Creating digital marketing strategies to support the Master Marketing Plan of the company
Manage and maintain social media to ensure consistent posts and presence across all digital channels besides monitoring the social media
Generate and Analyse reports on the results and performance of all digital marketing campaigns to measure the successful rate
Daily planning and monitoring the keywords and campaigns on Google Adwords Display networks as well as paid social campaigns
Optimize the usage of website to drive online traffic and involve in the development of ads creativity and landing pages
Supervise the content to ensure minimal or zero mistakes before being published across the digital platforms
Identify possible avenues to derive income via digital platforms
Prime focus on mailer, flyer and press ads promotions for both West Malaysia and East Malaysia to push digitally for sales contribution
Work closely with the traditional marketing team and the media team to ensure all steps are aligned to derive towards similar objectives which is increasing marketing results
Analyse and provide reports, insights, updates of the overall digital industry to improve performance continuously
Respond to work requests by other divisions/departments/suppliers/partners and delegating tasks to the rightful personnel after discussions
Fulfilling departmental KPIs that is assigned to this position
Responsible to carry out any other task instructed by the management.

Requirements:

Bachelor’s degree in marketing, Digital Media, Communications, or a related field.
2+ years of experience in digital marketing or a related role.
Preferably from the Retail Industry
Strong understanding of digital marketing channels including social media, content marketing, and paid advertising.
Proficiency in digital marketing tools and platforms (e.g., Google Analytics, Meta, Hootsuite).
Excellent communication skills, both written and verbal.
Ability to work collaboratively in a team environment and manage multiple projects simultaneously.
Experience with content creation and optimization, especially for e-commerce platforms.
Strong analytical skills and the ability to translate data into actionable insights.
Creative thinker with strong attention to detail.
An expert with AdWords platform, Google Analytics and Facebook Advert Manager
A broad understanding of digital channels and online marketing
2 years and above experience in paid search and paid social including pay per click, classified and social media ads

Personal Qualities

Strong interpersonal skills and demonstrably good at working within a team.
Excellent communication skills and team management
Strong analytical thinking and able to understand the overall direction of the company
Confident and comfortable working with a broad range of customer's, vendor's, clients etc.

Why Join Us?