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Strategic Communications and Marketing

Salary undisclosed

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Qualifications & experience

  • Bachelor's Degree in Marketing / Mass Communication / Business Studies or any other related field.
  • At least 5 years working experience in media / marketing / digital industry would be an advantage.
  • Excellent communication in both in Malay and English, verbal and written
  • Computer literate, specifically Microsoft Office applications are a prerequisite.
  • Engages in social media presence creation on new and emerging social media platforms

Tasks & responsibilities

  • To conceptualise, develop, manage and coordinate all marketing activities includes promotion, events, roadshows, products launches, advertising, tv programmes and all marketing related activities.
  • To monitor and analyse campaign effectiveness and results.
  • To run market research, monitor market conditions and competitor's information to identify and propose marketing strategies.
  • To develop, oversee and manage offline and online communication strategies.
  • Preparing and proofing marketing material including creative copy, visual and images and videos.
  • To liaise and build public relations with the media to deliver and achieve maximum exposure for all marketing activities.
  • Drive effective traffics to the websites and generate leads for sales team through effective Search Engine Marketing (SEM) plan.
  • Preparing estimates and budget for marketing campaign.

Benefits

  • Travelling allowance
  • Career growth opportunity
  • Medical insurance coverage