Regional Sales Executive

Job Summary:

The Regional Sales Executive at Biobay, a leading supplement company in Malaysia, drives sales growth within their designated territory. Primarily focusing on individual pharmacies within the general trade sector, the Regional Sales Executive is tasked with developing and maintaining strong relationships with pharmacy owners and staff to achieve sales targets and promote Biobay products effectively.

Key Responsibilities:

Territory Management:

• Develop and implement a strategic territory plan to maximize sales opportunities within assigned regions.
• Identify key customers and prioritize visits based on sales potential and business objectives.
• Regularly review and analyse territory performance to identify areas for improvement and growth.

Sales Generation:

• Actively promote Biobay products to pharmacy owners and staff, highlighting key features and benefits to drive sales.
• Conduct product demonstrations and provide training sessions to ensure pharmacy staff are knowledgeable about Biobay products.
• Negotiate pricing and promotional agreements with pharmacy owners to secure product placement and drive sales volume.

Relationship Building:

• Cultivate strong relationships with pharmacy owners, pharmacists, and staff to enhance brand loyalty and increase sales.
• Provide excellent customer service by addressing any inquiries or concerns promptly and professionally.
• Act as the primary point of contact for pharmacies within the assigned territory, ensuring their needs are met effectively.

Market Intelligence:

• Stay updated on market trends, competitor activities, and industry developments to identify opportunities and threats.
• Gather feedback from pharmacy owners and staff regarding product performance, pricing, and market demand to inform sales strategies.
• Provide regular reports and insights to management regarding market conditions and competitor activities within the territory.

Sales Administration:

• Maintain accurate records of sales activities, including customer interactions, sales visits, and sales performance data.
• Prepare and submit sales forecasts, budgets, and reports within designated timelines.
• Ensure compliance with company policies and procedures, including pricing guidelines and sales targets.

Collaboration:

• Collaborate effectively with internal teams, including marketing, supply chain, and customer service, to ensure seamless execution of sales strategies and initiatives.
• Participate in sales meetings, training sessions, and conferences as required to enhance product knowledge and share best practices with colleagues.

Note: This job description outlines the primary duties and responsibilities of the Regional Sales Executive role at Biobay. Additional tasks may be assigned as required to meet business needs.