Digital Content Executive | RM2,500 - RM3,500

About Us

At the heart of our rapidly expanding group lies a suite of comprehensive HR services, encompassing recruitment, staffing, HR outsourcing, and training.

But we're more than just an HR playground— we're hunters, consultants, researchers, executors, dreamers all rolled into one to grow professionally and personally. Our vision? To redefine excellence in HR and to be the driving force behind the growth of 100 companies through our effective people strategies.

About the role

We are seeking a talented and motivated Digital Content Executive to join our dynamic marketing team. The ideal candidate will focus on creating engaging content in a B2B environment, utilizing strong writing skills and graphic design capabilities. This role requires proficiency in video creation and editing, along with experience in Facebook Ads management. If you are passionate about crafting compelling content that drives engagement and results, we want to hear from you!

Key responsibilities

• Content Creation: Craft compelling written content for a B2B audience in the recruitment sector, including articles, white papers, and newsletters. Conduct in-depth research to keep the content relevant and insightful.
• Graphic Design: Use Canva to design eye-catching graphics and infographics that complement our content and adhere to brand guidelines, making complex information clear and engaging.
• Video Production: Create high-quality videos for various platforms, including promotional content and tutorials. Collaborate with the team to develop scripts and storyboards that resonate with our audience.
• Social Media Management: Implement a dynamic social media strategy across LinkedIn, TikTok, and Facebook to boost brand awareness and engagement. Monitor trends and interactions to optimize content distribution.
• Facebook Ads: Develop and optimize targeted Facebook Ads campaigns, focusing on budget management and performance metrics. Conduct A/B testing to identify the best strategies for audience engagement.
• Analytics and Reporting: Track key performance metrics like engagement and reach using analytics tools. Generate reports with actionable insights and recommend improvements for future content strategies.
• Collaboration: Work closely with marketing, sales, and service development teams to align content strategies with business goals. Participate in brainstorming sessions to foster creativity and innovation.
• Brand Advocacy: Act as a brand ambassador by promoting the company values across all channels. Engage with followers and industry peers on social media to build relationships and enhance our reputation.

Requirements

• Possess a minimum of a Diploma in marketing, Communications, Journalism, or a related field.
• Have at least 2 years in content creation, copywriting, and digital marketing.
• Exceptional writing skills in English, with the ability to craft clear, compelling, and persuasive copy. Proficiency in Mandarin is a significant advantage.
• Proficient in using Canva and Capcut.

Skills and Competencies:

• Content Writing: Exceptional writing and editing skills, with the ability to produce clear, engaging, and persuasive copy for a B2B audience.
• Graphic Design: Proficiency in using Canva for creating visually appealing graphics and infographics that align with brand messaging.
• Video Production: Experience in conceptualizing, shooting, and editing videos, ensuring high quality and brand consistency across various platforms.
• Digital Marketing: Strong understanding of Facebook Ads, including campaign creation, targeting strategies, and performance analysis.
• Analytical Thinking: Ability to analyze content performance metrics and utilize insights to inform and optimize content strategies effectively.

EA License: JTKSM1333

Job Types: Full-time, Permanent, Fresh graduate

Pay: RM2,500.00 - RM3,500.00 per month

Benefits:

• Opportunities for promotion
• Professional development

Schedule:

• Monday to Friday

Application Question(s):

• What's your expected monthly basic?