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Campaign & Content Lead

Salary undisclosed

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Position Responsibilites

  • Strategize, manage, and execute strategic content plans across all user touch points, including but not limited to digital & offline paid media, owned media, and visual merchandising
  • Innovate with the brand and design team to produce new ideas that are consistent with company branding that conveys the on-brand message, drive behaviour, and create conversation
  • Develop and continuously improve creative production and execution process
  • Direct, craft, and execute campaign and content plan based on business objective, product launching plan, as well as marketing goal
  • Participate in brand and content strategy development, provide creative strategy plan with production and execution timeline for written and visual content
  • Integrate a range of storytelling content form and manner like photograph, video, text, deck, etc.
  • Work with other marketing division to develop marketing plan, analyse result, review opportunity, and so on
  • Liaise with a creative team of designer, copywriter, social media specialist, as well as production house
  • Performs other related duties/ tasks as assigned by superior/ management

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Qualifications & Experiences

  • Must possess at least a Degree in Art/ Graphic Design/ Marketing/ Communications, or other related disciplines
  • Candidates with minimum 3 to 5 years of work experience in retail, F&B, startup, or creative agency are preferred
  • Excellent presentation, communication, problem-solving, interpersonal, and time-management skills
  • A valuable team player and able to work independently
  • Understand commercial target and is equipped with ability to make datadriven decision
  • Familiar with a variety of design software such as Photoshop, InDesign, Lightroom, After Effects, etc.
  • Computer literate with good command of both written and spoken English and Malay
  • Confident, proactive, able to work under pressure and meet tight deadlines
  • Able to work in a fast-paced and high-intensity work environment
  • Possess own transport and willing to travel

a Necessity, not a Luxury

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